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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
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0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

Nice service

5
We can control our finances and it’s really helpful app. Saves lot of fine as well Reviewed on: 19th March 2021

Everything in one place

5
Emma is really helpful with my day to day financing. From bills to luxuries, no matter the finance, Emma has me covered. Emma, will you marry me... Reviewed on: 19th March 2021

It put all all finances into perspective

5
Having easy access, to see all my accounts, in the same place. The weekly updates. As well as, being able to see my cash flow net worth, that was the real game charger for me. After that, I started recommending the app not to long after downloading it Reviewed on: 19th March 2021

Great tracker

5
Been using it to help see where my money disappears to. Now its been made very clear to me, i am saving nearly 100-200 a month! Thank you Reviewed on: 19th March 2021

Great Finance App

5
The app brings all of my finances into one easy to use interface, plenty of customisation available. I have used the app to help me save £20,000 during the covid pandemic, it's been a huge success. Reviewed on: 19th March 2021

Great summary of finances

4
Has really helped me be mindful of my spending. Great way to visualise what's coming in and what's going out Reviewed on: 19th March 2021

The best

5
I have all of the free UK budget apps Emma is definitely the best. Pay cycles, budget tracker, daily account updates and the weekly spending always makes me laugh Reviewed on: 19th March 2021

Overall the best Finance App for 2021!

5
Easy to use, customer friendly, and you have oversight of all of your cards together in one place! Reviewed on: 19th March 2021

Great for day to day managing of finances

4
Useful for keeping track of current/savings/investments overall in one single app. The range of supported accounts could do with improving. But the option of 'offline accounts' for unsupported account types, custom spending categories and exporting data into .csv format for spreadsheets makes up for this. Reviewed on: 18th March 2021

Great app

5
Ive not used it much or for a long time but ive found it very user friendly and it has great features and reminders :) 10/10 Reviewed on: 18th March 2021

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