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Emma: Personal finance app reviews

4.88
Based on 3,559 reviews, last reviewed 17th Mar 2026
67% decrease in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

The Emma personal finance app helps you take control of your money.

Using the Emma app, you can build your credit, save more and spend less. It’s a financial membership which has different tiers. You can get started with the Basic plan which is free or opt for a paid membership which comes with more benefits.

Emma app reviews help you find out what it’s really like to be a customer. If you’ve used the Emma app before, you can also leave a review and share your experience.

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Emma Personal finance app reviews (3559)

What millennials needed

5
I always dreaded looking at my bank statement, but Emma actually made it fun! I love this app and can't wait to see it grow. Reviewed on: 30th November 2018

At last! A personal finance app that works for me.

5
I’ve tried almost all of the finance apps on the IOS App Store with various degrees of success but they all had shortfalls so, initially, Emma was “just another app to try” but one with a funny name so I didn’t have high hopes. WOW! What a surprise. It gave me 90% of the functionality I needed from the start with a promise of more to come. I had a couple of questions so sent a message to Support and was pleasantly surprised to get a response within 5 minutes from Eduardo who has been excellent at looking after me in the early days. He assured me that the functionality I want will be here in December so today’s announcement further strengthened my opinion that Emma will give me everything I need. One question! Why is it called Emma? Reviewed on: 30th November 2018

Excellent, boundary pushing finance app

5
So much good stuff and so much more expected. They keep delivering and are delivering at a much faster rate than anyone else Reviewed on: 30th November 2018

Great features and intuitive design

5
Great ability to link my current accounts and track spending in real-time, plus a daily notification of current balances. Reviewed on: 30th November 2018

Really useful...

5
Only been using Emma for a week or so, but I am really liking what it does. Getting an alert each morning as to the 'overall' state of my finances is very helpful, saving me a lot of time checking each account app separately (if I can even be bothered!). A regular check on "where did all the money go?" is super easy too. Looking forward to more Credit Cards being added to complete my 'portfolio'. Reviewed on: 30th November 2018

Innovative and growing App

5
I’ve tried a number of personal finance tracking apps but keep coming back to Emma. It’s simple to use but sophisticated enough to give me the analysis that I want. The app keeps adding new features which is great. Reviewed on: 30th November 2018

Finally...!

5
This app is amazing, it simply and straightforwardly achieves what I have been trying to do via an at times overcomplicated excel spreadsheet that scares my spouse. Can not recommend it highly enough. Reviewed on: 30th November 2018

Great product!

5
Very easy to use and understand. Reviewed on: 30th November 2018

Finally found what I was looking for

5
I've tried another budgeting/dashboard type app and it just doesn't cut the mustard in comparison. Plus, the Emma Wizards are always super friendly, helpful and all round good eggs. They push updates constantly, we know what they're working on, feature updates are useful things that are actually useful and straight up, it just works! More people should trust in Emma, its the only (decent) way to manage all the accounts people have these days! Kudos guys, keep up the top job! Reviewed on: 30th November 2018

Great user experience

5
Really clean, simple to use app. Enjoy the weekly report to see how I’ve been spending during the week! Great app Reviewed on: 30th November 2018

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