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LV (Liverpool Victoria): Car insurance reviews

Name: Car insurance
Rating: 4.19 (318 reviews)

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4.03

Based on 318 reviews, last reviewed 13th Aug 2025

No new 5 star reviews

in the past 90 days

200% increase in 1 star reviews

in the past 90 days

68%

14%

Latest highest rating:

4

When someone hit my car while I was insured with the... When someone hit my car while I was insured with them they wanted me to take liability without listening to what I the customer wanted!! And who’s fau... Read more Reviewed on: 18th July 2025

Latest lowest rating:

1

Dreadful claim experience with no ownership from LV Dreadful claim experience with no ownership from LV Reviewed on: 13th August 2025

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About this product

LV= are the chosen car insurer for over one million UK drivers.

LV= offer a range of cover options from third party only through to fully comprehensive. They also have policies for electric cars and multi-car cover.

LV= car insurance reviews help you find out what it’s like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

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LV (Liverpool Victoria) Car insurance reviews (318)

CAR INSURANCE

EXCELLENT VALUE FOR MONEY AND HIGH END INSURANCE Reviewed on: 2nd August 2020

Good customer service

Been with LV for at least 6 yeats now as they always come up with best price and all round value and best policy. Customer service is very good and website eady to use. Reviewed on: 27th July 2020

A really pleasant experience

Quite simply the best insurers Iv'e ever had Reviewed on: 22nd July 2020

Excellent service

Excellent service, with no problems. Also, the cost is definitely competitive, compared to others. Half the cost of Admiral. Reviewed on: 17th July 2020

Quick, professional, friendly and knowledgeable.

I had a completely non fault claim and LV were very quick to sort my claim out with minimal fuss to me. Excess waived on first phone call, car collected within an hour, settlement discussed 2 days later. Whats not to like? Reviewed on: 17th July 2020

Excellent insurance company

I have found LV a very efficient and effective insurance company, they have been extremely responsive to any queries. I have a house and car insured with them. Reviewed on: 16th July 2020

Excellent

Good service from the team at Westborne , very helpful thankyou Reviewed on: 16th July 2020

Excellent customer focused experience from UK based call centres all at a competitive price which sets LV apart from the competition

We have household pet and life cover with LV with unparalleled service why would we go anywhere else Reviewed on: 16th July 2020

Good value

Great customer care and really put the customer first. Saved a but by going to a multi car policy Reviewed on: 16th July 2020

Would recommend

Have been a customer for a few years and they have always been easy to reach when needed and helpful. Quotes are often cheaper than competitors. Have just discovered their covid hardship fund which I think shows they are a caring company Reviewed on: 16th July 2020

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