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Moneyfarm: General Investment Account reviews

Name: General Investment Account
Rating: 4.84 (2029 reviews)

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4.84

Based on 2,029 reviews, last reviewed 13th Mar 2026

6500% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

86%

13%

Latest highest rating:

5

Great range of solutions available and above market... Great range of solutions available and above market performance so far. Reviewed on: 13th March 2026

Latest lowest rating:

1

Incorrect and incomplete consolidated tax certificates The annual consolidated tax certificate provided by Moneyfarm for GIA accounts contains incorrect and incomplete information. It is incorrect because ... Read more Reviewed on: 17th January 2024

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About this product

Take a look at our Moneyfarm reviews to see what our community is saying about Moneyfarm’s online investment service. Already used Moneyfarm? Leave your own review to help our community better manage their money. With your help, we're changing financial services for the better.

Moneyfarm General Investment Account reviews (2029)

Review of the Moneyfarm, General Investment Account:

Good experience overall...

Good communication, easy to book an adviser with time slot online, account on dashboard is user friendly, quite knowledgeable on market updates, explanation on funds (sometime depends on who you get), etc. Reviewed on: 24th March 2025

Excellent personalised guidance

Effortless investing with personalised guidance and very engaged and friendly specialists. Cannot recommend highly enough. Reviewed on: 4th January 2022

Excellent service!

This company has made being a newbie to investing very accessible and easy! Reviewed on: 4th January 2022

Reliable

Investing with MoneyFarm is one of the best I have ever done. They send updates and the reasonings behind their decisions and the results speak for itself. Their fees are reasonable and even at higher tiers of risk and the most turbulent economic periods, my investments have remained stable. Highly recommended. Reviewed on: 4th January 2022

Happy with my returns so far

I have both pension and ISA portfolios in Moneyfarm with differing risk profiles and happy to see the returns so far in both of my portfolios with them. Their product is easy to use and their management fees are fair compared to the market. Reviewed on: 4th January 2022

Simple easy investing

Quick and easy set up with great returns. Reviewed on: 4th January 2022

Taking the sting out of investing

The onboarding is straightforward while the onward support takes the sting of uncertainty from grown-up investing. Wish they'd been around 20 years ago. Reviewed on: 4th January 2022

Great user dashboard with the right level of active management

Great user dashboard that has the right granularity of information - the recent performance of my ISA is very good too! Proactive approach is appreciated and at the right level e.g reminding clients to review investment appetite Reviewed on: 4th January 2022

Great oversight of activity and excellent customer service and outreach

Having decided to take the plunge with Moneyfarm, I cannot once say I regret my decision. The customer care from the first moment, to the fantastic app, I can’t recommend this enough. You are kept in the loop very well and are made to feel like a large group of investors. Reviewed on: 4th January 2022

Great app, easy to use and understand

Great app. Easy to understand and transparent in how my money is used/invested. However, it would good to know what specific companies/indexes my investments has gone to rather than generic markets. Reviewed on: 4th January 2022

Good to deal with, easy to deal with, appointments on time

So far they have delivered what they said they would. Easy to invest. Reviewed on: 4th January 2022

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