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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.70
Based on 2,029 reviews, last reviewed 24th Oct 2025
100% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
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0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Rebranded and didn't receive paper renewal notice. Rebranded and didn't receive paper renewal notice. Policy for £4000 with a £200 excess (all you could get for senior dogs) increased to £2400 that was... Read more Reviewed on: 24th October 2025
Claire Burns's avatar
Claire Burns
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2029)

Brilliant Service

5
My claim was handled brilliantly following emergency surgery for my dog and his subsequent chemotherapy Close liaison with my vet who was paid direct and very little intervention from me. A subsequent claim for an operation for my other dog was settled quickly and I was reimbursed without fuss Reviewed on: 8th September 2021
Louise Jayne's avatar
Louise Jayne

First time buyer of dog insurance- seemed reasonably competitive for cover and cost.

3
First time buyer of dog insurance- seemed reasonably competitive for cover and cost. Reviewed on: 8th September 2021
Simon Andrews's avatar
Simon Andrews

They do what is says on the tin

5
I had 2 dogs this time last year unfortunately my youngest at the age of 3.5, was diagnosed with lymphoma he responded well for 9 months to treatment which Purley Pets covered all the costs with no problem, we lost him late March 2021, the customer service and empathy at the end was impeccable Reviewed on: 8th September 2021
Ben's avatar
Ben

Great value

5
Although I haven’t had to make a claim so I can’t comment on that aspect of the insurance, I can say that it’s great value for money, easy to set up and we’ve had no problems or issues. Reviewed on: 8th September 2021
Kirsty's avatar
Kirsty

Unbelievable cover at a great price

5
My pet plan renewal came for my dog. I couldn't believe how much it was, so looked on the Internet for a cheaper deal. Purely Pets offered the same cover at half the price. I ended up insuring 2 dogs for the price of 1. I would highly recommend Reviewed on: 8th September 2021
Justin Peate's avatar
Justin Peate

Good

5
Never any problems when phoned Good contact skills Reviewed on: 8th September 2021
Slug's avatar
Slug

Great Product at a Great Price

5
An excellent product for a superb price (Dog Insurance). The online application process was very efficient and simple to follow. Reviewed on: 29th August 2021
Kevan's avatar
Kevan

Chose best by which

5
I have insured my pets with purely pets hope I don't need them. Reviewed on: 31st July 2021
D M's avatar
D M

Excellent value

4
Easy to access - everything came through as I requested. Reviewed on: 24th July 2021
LYNDA Taylor's avatar
LYNDA Taylor

Very User Friendly

5
Easy to access and very helpful with any questions. Clearly care about their customers and fur babies. Reviewed on: 23rd July 2021
Caroline Boyden's avatar
Caroline Boyden

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