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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
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KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Brilliant

5
Purely pets have been there from I got my dog at 8 weeks old and 7 years on the are still providing great service. Reviewed on: 29th June 2020
Margaret McCloskey 's avatar
Margaret McCloskey

It's all about the pets; about their needs; and their owners' peace of mind.

5
Very helpful from the moment we needed them. We hadn't long signed on but our dog was covered for a quite serious operation. It was a true relief and we are pleased and grateful to them. Reviewed on: 29th June 2020
David Pomeroy's avatar
David Pomeroy

Amazing customer care

5
Always stayed in touch ! Claims Paid quickly... Reviewed on: 29th June 2020
Sharon Dighton's avatar
Sharon Dighton

Great Company

5
To date I haven't had to make a claim and I hope I don't have to. The price for insuring my Theo was far the best I could get with all the cover that I wanted. I shall keep on renewing with Purely Pets. Thank you Paul W. Reviewed on: 29th June 2020
Paul Williams's avatar
Paul Williams

Affordable but read the fine print

4
Our dog had an awe full reaction to Alan eye infection and we had to rush him to a vet. When it came to claim we were only allowed to claim for parts of it as emergencies on a Sunday (classes as out of hours) was not included. I wasn’t aware that you (well your pet) would only be covered during working hours Reviewed on: 29th June 2020
Tai Saxty's avatar
Tai Saxty

Only had one claim but everything went perfectly

5
I only made one claim so this might not be the most educated review. However, customer support was very helpful with my enquiries and the response time for the claim was decent. Overall it was a pleasant experience Reviewed on: 29th June 2020
Oana's avatar
Oana

Excellent Service

5
Recently had to unfortunately log a claim for our cat. The claims process was quick, simple and easy to follow. Progress reports received email too, so we were kept up to date. Would recommend Purely Pets to anyone who is looking for pet insurance. Reviewed on: 29th June 2020
Jon Osborne's avatar
Jon Osborne

No one pet insurers

5
Friendly and easy to set up direct debit Reviewed on: 29th June 2020
Elizabeth shields's avatar
Elizabeth shields

Easy, efficient process

5
No hassle insurance quote, sign up easy. Good cover :) Reviewed on: 29th June 2020
Cherie Jones's avatar
Cherie Jones

Excellent insurance cover

5
Very helpful company and good value insurance for my dogs would definitely recommend them Reviewed on: 29th June 2020
Suzanne Brackenbury's avatar
Suzanne Brackenbury

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