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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.37
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N
Visit provider site Read all reviews Write a review

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2031)

Great company and service

5
Purely Pets have been nothing but excellent since starting my pet insurance policy with them and would highly recommend to anyone looking at pet insurance. Reviewed on: 29th June 2020
Rebekha Taphouse's avatar
Rebekha Taphouse

Excellent value for money and great service

5
A new customer who shopped around and landed here! Reviewed on: 29th June 2020
Bob Lowndes's avatar
Bob Lowndes

Great cover, Great price

5
When it was time to reinsure our dog "Oscar" we were shocked at the new premium our insurers wanted. We compared lots of pet inurance company's and found that Purely Pets were definitely the best regarding the type of cover, sum insured and premium so we decided to insure with them. Reviewed on: 29th June 2020
Robin's avatar
Robin

Brilliant

5
Brilliant company to deal with. Reviewed on: 29th June 2020
Karen Thompson's avatar
Karen Thompson

Efficient, value for money pet insurance

5
Quick online quote, easy to understand options and kept to the price given, which was the best around. Easy member online account and efficient telephone communications and amendments. The dog insurance itself has a high payout per year for the price. I'm over the moon with Purely Pets so far. Reviewed on: 29th June 2020
KatieLou's avatar
KatieLou

Pure & simple

5
Simple, easy Nd reasonably priced great service Reviewed on: 29th June 2020
A's avatar
A

My Pets Best Friend!

5
Have been with Purely Pets since 2005. When my first Golden Retriever was diagnosed with cancer they were with us all the way & brilliant when he died. My second Goldie has had a few health issues, but they have always been there for us both. Would and have recommended Purely Pets to friends & family. Reviewed on: 29th June 2020
JaneC's avatar
JaneC

Am very pleased with the service

4
Have had to claim twice in lockdown and had no problems. Very pleased Reviewed on: 29th June 2020
Karen's avatar
Karen

Good company

5
Very good service and easy to start and set up direct debit Reviewed on: 29th June 2020
Karen's avatar
Karen

Value for money

5
Brilliant value they keep you informed I’m very pleased all round. Reviewed on: 29th June 2020
SQ's avatar
SQ

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