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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Easy to apply, the best insurance

5
Good price, easy to apply, I'm really happy with that . My dog it's fully covered. Reviewed on: 29th June 2020

Excellent service

5
Dependable and easy to deal with, no hassle and straight forward service Reviewed on: 29th June 2020

Brilliant, no hassle insurance

5
My eldest cat had a very complex fracture just a couple of months into our policy. This was a very worrying time but my claim was paid quickly and with no fuss. I subsequently insured our 2nd cat. Reviewed on: 29th June 2020

Professional Caring Good Prices and no problem settling claims

5
I changed my pet insurance to Purely4Pets as their price was good for the insurance and service they provided. I have unfortunately had to make one big claim in the first year and they were fantastic, paid claim and were very caring about my dogs welfare. I would highly recommend Purely4Pets as they give me total peace of mind for my dog’s welfare. Reviewed on: 29th June 2020

Excellent insurance!

5
I have only had to claim once but it was done very easily and promptly! Reviewed on: 29th June 2020

Good experience

5
Insured all my pets quick and fast great service and good prices. Reviewed on: 29th June 2020

Fab!

5
Amazing! Paid out straight away no fuss! Good price too!! Reviewed on: 29th June 2020

SPOT On Thank You

5
I’ve not had to use yet fingers crossed . Reviewed on: 29th June 2020

Excellent communicaton

5
So far thankfully not had to use my insurance but very good communication... Happy so far and good price for excellent cover Reviewed on: 29th June 2020

Great insurance for my pooch

4
They were very straightforward to deal with Reviewed on: 29th June 2020

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