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Purely Pets: Pet insurance reviews

4.33
Based on 2,032 reviews, last reviewed 23rd Sep 2026
No new 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Loyal customer Ive been a loyal customer of purely pets for years. I ensured my puppy and renewed every year. Once my dog was spayed, she was diagnosed with hip dysp... Read more Reviewed on: 23rd September 2026
Deimante M's avatar
Deimante M

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2032)

Excellent

5
Friendly and very helpful and always there to give you advise Reviewed on: 29th June 2020

A strong 10/10

5
Customer service brilliant. We haven’t yet had to make a claim but can not recommend enough Reviewed on: 29th June 2020

Good Value provider - beat the pants off our previous insurer

5
We found a very acceptable premium for our elderly dog compared to our previous long standing insurer who wanted an arm and a leg. A breath of fresh air Reviewed on: 29th June 2020

Lovely vets!

5
Always so helpful and friendly! Reviewed on: 29th June 2020

Such great service

5
Have only had to use our plan once, utilising the free 24/7 vet and they were so helpful and caring about our wee puppy. I felt so relieved and it also saved us an expensive trip to the vet on a Saturday which wasn’t needed! Reviewed on: 29th June 2020

Good overall

4
Timely handling and dealt with claims well. Struggled with lack of up front information for a claim is all. Reviewed on: 29th June 2020

Great company with personable staff

5
Have had no issues with Purely Pets, they have been helpful, respectful and very quick to handle any queries. Reviewed on: 29th June 2020

Providing the cover you need for a realistic cost

4
Most insurances charge an unacceptable amount. The cover we had previously just kept getting more and more expensive. Swapped to Purley pets for same coverage at a fraction of the price. Reviewed on: 29th June 2020

Easy and straightforward.

5
The company offers a comprehensive policy for my dog and gives me immense peace of mind for a reasonable price. Reviewed on: 29th June 2020

Great customer service

5
I had use my policy and had a nice smooth service Reviewed on: 29th June 2020

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