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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
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0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
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KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Simple & Comprehensive

5
Purely pets is great value for money with easy to understand policies. I know my dog is covered for everything he needs to be. Reviewed on: 29th June 2020
Liz's avatar
Liz

Good price in market

5
When comparing prices around the market they were one of the most competitive. Also their customer service team is very friendly and I wasn’t in the que for long which is good. Reviewed on: 29th June 2020
Sarah saidavi's avatar
Sarah saidavi

Peace of mind!

5
Sadly we were told that our dog of 12 years would need to be put down at the start of this year. We did not have insurance but realise now how quickly costs can escalate without it. We have recently purchased insurance for our puppy which provides the peace of mind to us all. The process was very easy - definitely recommend. Reviewed on: 29th June 2020
Katrina's avatar
Katrina

Great Value

5
Excellent and comprehensive cover for a reasonable premium Reviewed on: 29th June 2020
David Kettlewell's avatar
David Kettlewell

Peace of mind at a low cost

5
I’ve had nothing but a pleasant experience with Purely Pets. It’s easy to set up & then it’s there in case the worst happens & we need to use it. Insurance is important, contents, buildings, car, life & pet insurance & Purely Pets makes it hassle free. Highly recommend! Reviewed on: 29th June 2020
Nicola Claire Owen's avatar
Nicola Claire Owen

First Time Insurer

5
Straight forward and easy to insure with. Reviewed on: 29th June 2020
Jordan Short's avatar
Jordan Short

Easy insurance company to deal with

5
Good level of cover for a lifetime policy for a reasonable premium on a pedigree dog over 8 years old. Communicate well during the claims process and let you know what will be paid and when. Reviewed on: 29th June 2020
Colin Harris's avatar
Colin Harris

Great Interaction

5
Really good service provided & easy & simple to set up Thankyou Reviewed on: 29th June 2020
Si's avatar
Si

Excellent service

4
Great company and easy to use. Would defo recommend Reviewed on: 29th June 2020
Gareth Owen's avatar
Gareth Owen

Protected & at ease

5
Since starting with Purely Pets in February this year, I have felt completely at ease and comforted knowing they would be there to help when needed the most. Reviewed on: 29th June 2020
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Rhiannon

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