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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.40
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2031)

It's amazing company

5
Purely pets it's great company with excellent customer service from the start to the end. I'm so happy that my pet have pet insurance from this company who provide great care. Reviewed on: 25th July 2019
Kasia Iwan's avatar
Kasia Iwan

Outstanding company

5
Superb website offering highly competitive insurance.A market leader Reviewed on: 25th July 2019
GrahamMead's avatar
GrahamMead

Just Excellent

5
For the first time we had to claim for our pet dog - we put the paperwork in and waited within five days we had claim finalized and a payment put in our back account - you hear and read so many bad reviews regarding insurance companies but I can honestly say Purely Pets insurance offer a 5 Star service - No hassles or problems - just a great experience for us - I would highly recommend them to any pet owners looking for their next insurance Reviewed on: 25th July 2019
Keith Tuhey's avatar
Keith Tuhey

Straight forward insurance

4
Subscription for insurance was easy and clear. Very responsive when inquiries. Until now we didn't have to use our insurance as of yet, fortunately. Reviewed on: 25th July 2019
Myriam's avatar
Myriam

Great price with no reduction in cover from other companies

5
Previously with direct line which Increased my monthly payment from £73 to £93. Found Purely Pets which cover one of my dogs for£15. An incredible saving Reviewed on: 25th July 2019
Sally Burgess's avatar
Sally Burgess

Great value

5
I had insurance with another provider and when I had my renewal it was so incredibly high it forced me to look for alternative cover. Purely Pets matched my cover for half of the price. Excellent !! Reviewed on: 25th July 2019
nicki miles's avatar
nicki miles

Excellent.......

5
Excellent communication and prompt and efficient service. Reviewed on: 25th July 2019
Graham Timbs's avatar
Graham Timbs

Claims

5
Easy to claim, we had no problem claiming for one of our dogs Reviewed on: 25th July 2019
Donna Leatherbarrow's avatar
Donna Leatherbarrow

Pet insurance

4
I’ve been lucky not to use the insurance but have peace of mind knowing it’s there if I did need to Reviewed on: 25th July 2019
MDrewer-McIlwrick 's avatar
MDrewer-McIlwrick

Initial set up

4
This was very straight forward and easy to complete. I got exactly the cover i wanted. Reviewed on: 25th July 2019
Deborah Banks's avatar
Deborah Banks

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