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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Quick response on enquirys by professional staff. Great website, easily understood.

5
Any issues I have had regarding my insurance have been dealt with promptly and efficiently. Good communication between Purely Pets and my Vets on occasions of an insurance claim. Would definitely recommend to friends and family. Reviewed on: 10th July 2019

Pets in safe hands

5
Jack had a allergy last year everything from the vets to insurance went great can not fault there service would recommend them to anyone Reviewed on: 10th July 2019

Fab

5
Fabulous cover - Reviewed on: 10th July 2019

Good communication

5
Easy to contact and easy to find information Reviewed on: 10th July 2019

Pet insurance for 3 years

5
Very prompt in completing my claim for vet fees reimbursement following our dog's illness,treatment,and medications. Reviewed on: 10th July 2019

Very easy to set up insurance

5
Easy, simple forms that take no time to fill in. Reviewed on: 10th July 2019

Great pet plans

5
Easy to navigate the website, very clear what each policy is about. Love it!! Reviewed on: 10th July 2019

Swift action from start to end

5
Was looking for new pet insurance as previous was increased in a big way so found this on compared website. All sorted in no time Reviewed on: 10th July 2019

Great Service

5
Easy to use, competitively priced with great customer service. Reviewed on: 10th July 2019

Efficient Company

5
Dealt with my enquiry effectively and efficient so changed our insurance to them Reviewed on: 10th July 2019

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