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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
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0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
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KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Great value cover

5
Purely Pets have been great as my dog Oscar had an injury that resulted in many tests including a CT scan, surgery , physio and ongoing meds and they always pay out without quibbling. Reviewed on: 10th July 2019
Fiona Collister's avatar
Fiona Collister

Great Value and Good Customer Service

5
I've been with Purely Pets for about 5 years now and they've always had the best cover for the best price. Great customer service too! Reviewed on: 10th July 2019
Elaine Ballard's avatar
Elaine Ballard

Excellent Pet Insurance

5
Purely Pets are great cover and value for money. Plus fantastic customer service. Reviewed on: 10th July 2019
Elizabeth Ellery's avatar
Elizabeth Ellery

Simple the Bear!

5
Purely Pets is an outstanding pet insurance company. Claims settled quickly and with no fuss and good value for money. I’m delighted Reviewed on: 10th July 2019
Jackie Gilmore's avatar
Jackie Gilmore

Good pet insurer

4
Very easy to deal with. Give us peace of mind. Reviewed on: 10th July 2019
Tom's avatar
Tom

Friendly and Competitive

5
I’ve always had good service from this company, friendly over the phone and very upfront with costs, renewal procedure and easy to get hold of. Thankfully not needed to claim so far but reassuring to have the back up of a trustworthy company if needed! Reviewed on: 10th July 2019
Kc's avatar
Kc

Top quality pet insurance

5
Purely Pets is an excellent pet insurance . I have been with them for 6 years , and with s bouncy springer spaniel had to make a few claims. They deliver exactly what they promise and there are policies to suit your pets age and needs . I am very happy with them . Reviewed on: 10th July 2019
Jrmm 's avatar
Jrmm

Cheap, but not sure that they're the best to use

3
Sometimes difficult to get all the things sorted Reviewed on: 10th July 2019
Steve's avatar
Steve

Best comprehensive policies at great prices

5
Excellent customer service polite and helpful, very competitive prices with full cover. Reviewed on: 10th July 2019
Barry Jezard's avatar
Barry Jezard

Good policies at competitive price.

5
As the owner of an older dog the monthly premium is still very competitive compared to other providers for the same level of cover. Very satisfied customer. Reviewed on: 10th July 2019
Richard Cloud's avatar
Richard Cloud

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