Smart Money People Logo
Go to business site
Share this page
Link copied

Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM
Visit provider site Read all reviews Write a review

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

Review Purely Pets: Pet insurance now

Help others make smarter decisions by sharing your own experience.
Give a 1 star rating Give a 2 star rating Give a 3 star rating Give a 4 star rating Give a 5 star rating
Write a review

Purely Pets Pet insurance reviews (2030)

very easy to use

5
I found this insurance very easy to quote was reasonable price for my age dog all online policy so easy to understand and can claim online really happy for the service so far Reviewed on: 29th June 2020
Hayley 's avatar
Hayley

good service and value

4
The policy was easy to set up and the best value we could find for whole life cover Reviewed on: 29th June 2020
Richard Porter's avatar
Richard Porter

Older Dog

5
My dog, a daft Border Collie Alfie, needed dog cover. He’s 9 years old but thinks he’s still a pup. I was expecting a massive premium but was pleasantly surprised and the cover was brilliant and exactly what I wanted. Excellent value for money. Reviewed on: 29th June 2020
Andy Hollies's avatar
Andy Hollies

purrrfect

5
allways great service, from an experienced team, that cares about you, and your pets Reviewed on: 29th June 2020
Mr Andrew moore's avatar
Mr Andrew moore

Great service and peace of mind.

5
Swift and reliable service. I've just recommended Purely Pets to a friend, so they must be good. Reviewed on: 29th June 2020
C Matt's avatar
C Matt

Impressed new Policy Holder

5
As a new Policy holder I was extremely impressed with the help given when I telephoned with a query, couldn't have been more helpful. Reviewed on: 29th June 2020
C E Hawkins's avatar
C E Hawkins

Clear policy wording and fair price

5
We have a 4 year old Jack Russell Terrier, who has (touch wood) been healthy his whole life and so were claim free, but saw our premiums increasing each year. We liked the clearness of the policy and lower price. Reviewed on: 29th June 2020
Mark's avatar
Mark

Paid claim with no issues

4
The company paid my claim with no issues, a few stars taken off for the nearly 100% rise in my premium for the following years renewal, even though I have to pay a percentage of the claim as well as the excess. Reviewed on: 29th June 2020
Julii's avatar
Julii

Easy to set up and very helpful website.

4
I had no trouble setting up my doggie insurance. Easy website to follow. All very reasonable prices. Reviewed on: 29th June 2020
Ann Molyneux's avatar
Ann Molyneux

Great Service

5
all completed without any fuss and at a competitive price Reviewed on: 29th June 2020
Angela Rose's avatar
Angela Rose

Review Purely Pets: Pet insurance now

Help others make smarter decisions by sharing your own experience.
Give a 1 star rating Give a 2 star rating Give a 3 star rating Give a 4 star rating Give a 5 star rating
Write a review

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account
Man on beach

News, guides and insight from our team

View resource hub
UK money news stories - 24 July 2024
UK money news stories - 24 July 2024
24th July 2024
Posted in Money Talks by Errolyn Smith
Your Money, Your Voice: Have your say
Your Money, Your Voice: Have your say
24th July 2024
Posted in Our insights by Errolyn Smith
Our latest research - customers see little impact of FCA's Consumer Duty one year on
Our latest research - customers see little impact of FCA's Consumer Duty one year on
24th July 2024
Posted in Our insights by Darryl Barkwill
Consumer credit awards winners 2024
Consumer credit awards winners 2024
11th July 2024
Posted in Awards by Darryl Barkwill