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Aviva: Car insurance reviews

3.70
Based on 553 reviews, last reviewed 20th Feb 2026
95% decrease in 5 star reviews
in the past 90 days
50% decrease in 1 star reviews
in the past 90 days
See only 5 star reviews
50%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
1%
See only 1 star reviews
21%

Latest highest rating:

5

Aviva for Value Aviva were the cheapest quote for renewing my car insurance by far Reviewed on: 22nd January 2026
Jeffrey R's avatar
Jeffrey R

Latest lowest rating:

1

I had an accident a woman hit me in the parking lot... I had an accident a woman hit me in the parking lot in the side of the car I contacted Aviva and they didn't do anything about it and they don't do it... Read more Reviewed on: 20th February 2026
Damian M's avatar
Damian M

About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (553)

Very competitively priced

5
Really friendly customer service. Very helpful on the phone. Competitive priced policy Reviewed on: 10th July 2020

Excellent service and app

5
I love the aviva drive app. It helps me save on my annual premium. The online portal is also a great place to check my documents and renew the coverage every year. Reviewed on: 30th June 2020

Awesome

5
The best car insurance. They are reasonably. Customers services are great and they are open. If you change anything about your car they dont charge you whereas some other insurance charge you even if you do it yourself on online but Aviva is not like that. Reviewed on: 13th June 2020

Good Price Car Insurance

4
Competitive prices as you would expect from such a big company, but also great customer service which maybe you wouldn't. Reviewed on: 8th February 2020

Very good customer experience, for a new driver.

4
Aviva were one of the only companies that would insure me on my dad's lease car, when I had passed my test. It was so useful that they charged a reasonable price for the insurance and the insurance itself was very good value for money. Reviewed on: 7th February 2020

Aviva/ dishonest cheaters

1
Aviva are completely crooked, they failed to settle my claim after a four and a half month wait I provided everything they asked and more including photos of the accident My vehicle had been involved in a hit and run Aviva disputed that it could of happened the way it did and may as well called me a liar although I had been with aviva for ten years having never had a claim in the past from them. The acted in a very unprofessional manor and never returned my calls even when I called them repeatedly over a four and a half month period Very bad business in my opinion Completely unprofessional I’m taking them to court And shall continue to post my experience. I hope you don’t find out the hard way, like I did, About aviva When you look at there own web reviews page, it paints a picture of happy customers, but all the reviewers on other sites seem to feel the same way as I do Look for yourself Reviewed on: 5th November 2019

Was bad a long time ago,no problems now

4
Was let down when I was a new driver,15years ago. But. I conplainnts now. Competitive price. Just have to be a lucky driver so I don’t have to claim again I hope!! Reviewed on: 15th September 2019

Great for new drivers

5
Competitively priced car insurance for a new driver, which was really useful. Reviewed on: 14th September 2019

Great car insurance provider

4
I am enjoying my time at Aviva. They always provide with effective cover and when i fall into financial difficulties, there are always there to help Reviewed on: 13th September 2019

Customer really does come first

5
We actually decided to go to Aviva as a Customer after our car was in a bump. We was parked when a elderly Gentleman drove into us. He was a customer of Aviva and they got in touch with my husband immediately and got our car fixed. We was so impressed my husband took out Aviva Car Insurance and it was great value. Reviewed on: 12th September 2019

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