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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.63 (560 reviews)

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3.63

Based on 560 reviews, last reviewed 17th May 2026

200% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

50%

23%

21%

Latest highest rating:

4

I had purchased car insurance from this company for... I had purchased car insurance from this company for over 5 years,duiing which time I was involved in two accidents caused by other parties.I was gener... Read more Reviewed on: 8th May 2026

Latest lowest rating:

2

Amazing premiums, but a reason for it I assumed, perhaps incorrectly, that being with Aviva Zero would mean being with one of the reputable insurers and therefore quite a decent and easy e... Read more Reviewed on: 17th May 2026

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (560)

Helpful staff and great service

Helpful staff and great service Reviewed on: 30th September 2017

Good product and great people

Insured with Aviva for many years. Staff are always very helpful. Reviewed on: 30th September 2017

Car Insurance Blunder...by me

Made a few errors when changing my car, instead of taking advantage and using the situation to charge me extra as many companies would have done, their customer service advisor explained the best way to solve the problem, and did this for me. Extremely informative and friendly advice for such a big company. Reviewed on: 29th September 2017

great price and reliable insurer

always competitive and good reliable insurers Reviewed on: 29th September 2017

Even they know they're terrible

When our car was scratched by a van, Aviva took it away for repairs. Some weeks later I discovered that they'd declared it a write-off and sent it to the scrapyard. Over a period of months I had to spend hours phoning and e-mailing Aviva, their agents and the scrapyard before we got our car back (still not repaired). At least one of the many people I had to deal with admitted they'd screwed up and sent us £150 compensation. Reviewed on: 29th September 2017

Cheaper than comparison sites

Went to Aviva as they are cheaper than comparison sites and easy to update info Reviewed on: 29th September 2017

Good renewal quote

It is time for me to renew my car insurance, and as usual I get a quote from my existing supplier. I always do my shopping, since as today, in my opinion, there is zero differentiation between them; they are commodities. Going always to the cheapest makes sense. However, this time I was impressed to see that my current supplier, Aviva, increased my insurance by an amount that keeps it being the best price... I knew the price would go up, insurance costs have gone up this year, but I was expecting to get hit with a big raise and having to change... It is refreshing to see an insurance firm that does not play the game of "quote a big raise in the renewal, and hope the customer renews blindly"... I was pretty pleased by that! Reviewed on: 29th September 2017

Good quality cover at reasonable prices

For your every-day Joe, Aviva is the best place to be. Their service is top-notch, claims service is fair and understanding & the premiums are affordable. Plus their name is one of the most trusted in the UK. It's a win-win. Reviewed on: 28th September 2017

Good company

Good value and customer satisfaction Reviewed on: 26th September 2017

Welcoming, helpful staff

I have had Aviva car insurance for almost 3 years. They are always friendly and helpful and when I have had changes to make, they update their records quickly! Reviewed on: 26th September 2017

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