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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.7 (556 reviews)

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3.70

Based on 556 reviews, last reviewed 17th Apr 2026

400% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

50%

23%

21%

Latest highest rating:

5

Very good insurance, although having to pay for extr... Very good insurance, although having to pay for extras wasn't great. The rest was a pleasure, including their carbon offseting scheme. Reviewed on: 17th April 2026

Latest lowest rating:

1

I had an accident a woman hit me in the parking lot... I had an accident a woman hit me in the parking lot in the side of the car I contacted Aviva and they didn't do anything about it and they don't do it... Read more Reviewed on: 20th February 2026

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (556)

Getting expensive

Used to be competitive, but now less so. When making a claim they are keen on getting ratings and feedback, less so on keeping you informed about the actual claim process. Reviewed on: 1st August 2017

Excellent Service

Aviva has installed a tracker in my vehicle, and I get regular updates on my driving quality. I've moved from bronze to silver to gold, so it has encouraged my driving to be safer. Installation was done very quickly and efficiently by a lovely chap. I have also had excellent interactions with their customer services with queries I have had. Quick to get through to UK call centre staff member, and all of them seem to have all the knowledge required. Ther is no passing around of your call requiring reiteration of your original question. So far, of the many companies that I have used over the 30 odd years of driving, Aviva has been the best. Reviewed on: 1st August 2017

Simple and personal

So easy to access all of my important documents on the go and the best price around. Currently going through my first ever claim and they are making it really easy. Reviewed on: 1st August 2017

Great insurance company

Very well priced and very helpful staff whenever need to talk to somebody. Reviewed on: 29th July 2017

Cheaper insurance

I'm so happy I found out about the Aviva Insurance for my car! It's literally over £400 cheaper than what I was paying before and Aviva is a very well-known company. Reviewed on: 27th July 2017

Vxtrem good

Good company good insurance For good driver and also they give u discount Reviewed on: 25th July 2017

established company, rather expensive

We were disappointed to find that we had paid a much higher price by just renewing with this company. Wish we had shopped around Reviewed on: 23rd July 2017

Good company

Good experience as car insurer Reliable company Reputable company with a good reputation Reviewed on: 22nd July 2017

Auto Annual rolling insurance even tho telephoned and cancelled twice!

I found this year I had pair for unknowingly on car insurance even tbo I had cancelled it Check your bank accounts, and e-mail comms and ask for confirmation, otherwise it could cost you! Reviewed on: 22nd July 2017

Very poor policy management and claims handling

We have a policy through Skoda Insurance but this is actually AVIVA - marketing through Skoda. When our policy came up for renewal it listed 5 claims that were being taken in to account. 3 of these were "real" of which 2 were "in dispute" as to who was liable. My wife - who drives more than I do - was the driver in all cases. 2 more were listed with me as the driver. These were not real - just 2 of the other claims re-listed with me as the driver. When I contacted Aviva they acknowledged the error of repetition but told me they had settled a whiplash injury for an incident in which my wife had just touched a parked van with no claimed damage to the van. My wife had been manoeuvring at about 2 miles an hour and just touched the offside rear corner of the parked van. Neither my wife or my son - who was in the car felt any impact and there was no claimed damage to the van - but apparently a person who claimed they were in the parked vehicle (we suspect no-one was actually in it) subsequently claimed for whiplash and they agreed to settle even though we pay for legal representation and the claim was palpably fraudulent. The second claim - in which our car was struck from behind by a large lorry on a roundabout - is also being very poorly managed with incorrect information about the status of the claim being sent to us. This is ongoing - but again being very poorly managed. (I could go on.......) Reviewed on: 22nd July 2017

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