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Aviva: Investments reviews

View other Aviva products
2.72
Based on 25 reviews, last reviewed 6th Sep 2025
No new 5 star reviews
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No new 1 star reviews
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16%
3 star
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0%
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4%
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48%

Latest highest rating:

4

Easy to use website Straight forward when investing money in isa on the website with clear options. Reviewed on: 6th September 2025
Janine Lodhia's avatar
Janine Lodhia

Latest lowest rating:

1

They are a big joke. They are a big joke. Zero customer service skills. They don’t do what they say they will. You will lose money and hair investing with them Reviewed on: 8th March 2024
Yvonne's avatar
Yvonne
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About this product

Aviva investment reviews from our Smart Money People can help you to get the inside track on what having a portfolio with Aviva is really like. Oh, and if you have experience using Aviva investments, you can write a review too. Smart Money People is the UK's leading financial services review site. Together, we can help us to increase trust and transparency in financial services.

Aviva Investments reviews (25)

Review of the Aviva, Investments:

AVIVA steals your money!

1
We have an Investment Bond which has lost thousands of pounds because of very poor investments by AVIVA. AVIVA say they do not give any financial advice but they do when you go to cash in all of the investment by saying, that the investor may lose out as the market goes up and down! They are taking investor's money to keep their business aflot Reviewed on: 30th July 2022
Martin's avatar
Martin

Plan performed well

4
Took out a low risk investment which has performed well. Reviewed on: 9th January 2017
Madelaine McLaughlin's avatar
Madelaine McLaughlin

Great product, Easy to use portal.

5
This is a great platform if you want to see how your portfolio is performing and to check how each fund is managed. Reviewed on: 24th September 2016
Mark Royden Hopkins's avatar
Mark Royden Hopkins

Really love there service

5
I really love how they treat customers and help them investing better and also there service is outstanding. I have been with aviva for more 5 years and I am really pleased with there service. Reviewed on: 22nd June 2016
Khajal's avatar
Khajal

Very good

5
Always good customer service, and a great company to deal with Reviewed on: 28th February 2016
Oliver Bennett's avatar
Oliver Bennett

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