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Aviva: Life Insurance reviews

3.93
Based on 105 reviews, last reviewed 18th Mar 2025
No new 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
57%
See only 4 star reviews
25%
See only 3 star reviews
7%
See only 2 star reviews
1%
See only 1 star reviews
10%

Latest highest rating:

4

Good overall, great communication Good overall, great communication Reviewed on: 25th September 2024
Tim B's avatar
Tim B

Latest lowest rating:

1

Aviva just won’t pay my combined life and critical l... Aviva just won’t pay my combined life and critical life insurance to pay of my mortgage as I and 4 months in to what my cancer doctors have told me wi... Read more Reviewed on: 18th March 2025
Akin 's avatar
Akin

About this product

Do you want to find out what life as a Aviva life insurance customer is like? Now you can! Read Aviva life insurance reviews at Smart Money People to find out what other policy holders have to say.

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Aviva Life Insurance reviews (105)

Life insurance

5
Great company and very good service Reviewed on: 28th August 2021

Customer service and quotations

2
Very slow to respond causing quotations to expire before clarification received. Misleading quotations - The quoted "Investment Premium" is misrepresented because Aviva clarified that it is actually commission. The figures quoted as Premium include both the life cover element and any investment element. Reviewed on: 23rd March 2021

outstanding company

5
very good at dealing with my mother and fathers life insurance policys Reviewed on: 11th September 2020

A Fantastic Policy

5
I've searched high and low. Aviva are the least prejudiced and most comprehensive policy providers I could find. Reviewed on: 20th August 2020

Good

3
Good,pays a good reward/bonuses. Reasonable premium prices. Reviewed on: 18th July 2020

Life insurance covered

5
We had to get life insurance when buying our first home, Aviva was the best price point at the time 6 years down the line and were still firmly with Aviva they are the perfect cover and we have never had a problem with the way they work keeping us well informed with our poilicy Reviewed on: 13th July 2020

Excellent service

5
Great values, excellent customer service Reviewed on: 11th July 2020

too expensive

3
don't care about customers..no chance to cancel your policy and to get some refund.. Reviewed on: 4th June 2020

Good company

5
Is a good and trustful company. Me and my husband use it and we are happy with it. Reviewed on: 16th January 2020

Great service!

5
Best prices and great service always! Reviewed on: 21st November 2019

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