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Aviva: Life Insurance reviews

3.95
Based on 106 reviews, last reviewed 20th Apr 2025
100% increase in 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
58%
See only 4 star reviews
25%
See only 3 star reviews
7%
See only 2 star reviews
1%
See only 1 star reviews
9%

Latest highest rating:

5

Aviva Life Insurance Review This life insurance company offers a range of policy options tailored to meet different customer needs, including term life, whole life, and universal... Read more Reviewed on: 20th April 2025
Lewis's avatar
Lewis

Latest lowest rating:

1

Aviva just won’t pay my combined life and critical l... Aviva just won’t pay my combined life and critical life insurance to pay of my mortgage as I and 4 months in to what my cancer doctors have told me wi... Read more Reviewed on: 18th March 2025
Akin 's avatar
Akin

About this product

Do you want to find out what life as a Aviva life insurance customer is like? Now you can! Read Aviva life insurance reviews at Smart Money People to find out what other policy holders have to say.

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Aviva Life Insurance reviews (106)

Easy

5
Wanted fixed term life insurance. Got a competitive quote from Aviva. Filled in online forms. Signed paperwork when arrived in post. Now covered for a small monthly fee. Easy. Reviewed on: 5th June 2019

good product

5
well priced cover and easy to understand Reviewed on: 17th April 2019

Easy to set up

4
Really simple to set up, and good value compared to competitors. Would be great to have a few more added benefits, but have found them to be trustworthy and decent customer service. Reviewed on: 13th September 2018

Handy

5
I know I'm meant to shop around, but Aviva always seem to keep my insurance business. Good products and service and a happy to help attitude! Reviewed on: 9th September 2018

Good value

4
Well priced cover from one of the better know companies. Reviewed on: 6th September 2018

Tick the boxes for life

5
Life insurance that ticks all the boxes. Peace of mind knowing everything is covered if the worst would happen. Reviewed on: 2nd September 2018

Very good

4
Great customer service, very helpful. Good value for money. Reviewed on: 2nd September 2018

Pretty Good

3
Pretty okay wouldn't not recommend Reviewed on: 19th August 2018

Decent

5
Went around the houses looking for a trusted life insurance co and Aviva was recommended to me so I joined and haven't looked back. Reviewed on: 7th August 2018

Great insurance

4
Fantastic customer service and excellent pricing Reviewed on: 4th August 2018

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