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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

Definitely recommend

5
I tend to struggle with my finances and have downloaded/used so many apps to help me out but Emma is by far the best app ! It is easy to navigate and really helps beginners to navigate their finances with ease. 10/10 would recommend Reviewed on: 4th April 2023

Emma has helped me so much with finances

5
Never had an issue with Emma. Has been such a useful tool for me and be able to keep up to date with all transactions and my bank account Reviewed on: 4th April 2023

Great little product

5
Emma has revolutionised my finances. Saved me loads of money. Reviewed on: 4th April 2023

Awesome

5
Great bank with great customer services and ideas. I highly recommended Emma Reviewed on: 4th April 2023

New to finance

5
I am newly financially independent. I was nervous about accounts and the systems needed to do things properly when I came across Emma on line. It has taken me a little while to understand and be comfortable with terminology used in the App but I’m getting to grips with things now because Emma is letting me progress at my own pace. I am a soon to be 80 year old female, so is I can do it anyone can. Thank you Emma x Reviewed on: 4th April 2023

Good product

5
Use it every day to help plan future and current investments and outgoings. It categorises things and reduces my expenditure Reviewed on: 4th April 2023

Amazing way to track my expenses in an quick efficient way

5
The daily and weekly expenditure summary helpes me to have a quick overview of my spending and savings status. Reviewed on: 4th April 2023

Excellent customer experience

5
Excellent customer experience, smart and user-friendly interface! Reviewed on: 4th April 2023

Voting for Emma, the best app

5
The easiest way to invest, pay, save and spend your money. Great for budgeting and now also investing. Reviewed on: 4th April 2023

Good quality, good price

5
It was worth every penny and I got my friends and family to buy it. Very good quality for the price Reviewed on: 4th April 2023

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