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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

User friendly money management tool

5
This app is a great supplement for mobile baking and allows for effective money management. Reviewed on: 4th April 2023

Best banking organiser

5
Unapologetically brilliant at its objective of giving you a holistic view on your finances Reviewed on: 4th April 2023

Amazing

5
Easy to use, has possibility to use how is best for you, never any issues! Reviewed on: 4th April 2023

A brilliant one-stop finance hub!

5
It’s wonderful to have all my finances in one space. Emma is excellently designed and easy to use. I find myself looking at my portfolio of everyday accounts, savings and investments on a daily basis, right from my phone. I’ve even started a small stock market investment! The budgeting feature has to be one of my favourite features and by allocating every £1 to a pot, I keep my finances on track in the healthiest way possible. Reviewed on: 4th April 2023

Helped me budget really well!

5
I am notoriously bad with my spending, but Emma has really helped me get it under control! Have shown it to my friends too, and we all really like it. Reviewed on: 4th April 2023

Great money tracker

4
makes managing finances super easy with everything in one place Reviewed on: 4th April 2023

Fantastic app

5
The UI, overall interface and company interaction with consumers is excellent. Couldn't recommend enough Reviewed on: 4th April 2023

Comprehensive

5
I feel like Emma has one of the best interfaces that makes everything easy to access and track. Have been able to understand my spending habits and allocate different funds for emerging purposes, savings and investments all in one platform. Reviewed on: 4th April 2023

Does exactly what it says it does

5
Straight forward, transparent, great customer service - couldn’t find a fault Reviewed on: 4th April 2023

Probably one of the most successful financial startups

5
Probably one of the most successful financial startups. Making investment easier and more accessible for individuals. Reviewed on: 4th April 2023

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