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Emma: Savings App reviews

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4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
600% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
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1%
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0%
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Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD
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About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

Life-changing!

5
Emma allows me to organise my finances exactly how it suits me - couldn’t recommend it more Reviewed on: 25th March 2023
Ollie's avatar
Ollie

Amazing helped me save so much

5
Amazing honestly has helped me with budgeting and I have a habit with my mental health that I manic spend and since using Emma I haven't done it once Reviewed on: 25th March 2023
Melissa Lee's avatar
Melissa Lee

Good app

4
This app helps me budget and shows where I'm spending the money Reviewed on: 25th March 2023
Holly's avatar
Holly

Really useful app

5
Unlike a lot of products out there, Emma focuses on providing genuinely useful capabilities to it's core users. I keeps the relevant things for it's premium users and is always looking to expand the portfolio of services to it's entire user base. Reviewed on: 25th March 2023
Jonathan Refausse's avatar
Jonathan Refausse

Helped massively

5
Since getting this app, I have felt far more in charge of my finances. The weekly round up is always entertaining/eye-opening too! Reviewed on: 25th March 2023
Fay B's avatar
Fay B

Good but could be better laid out

4
Really useful app in terms of ability. But UX is a bit confused, not as simple layout as could be. Reviewed on: 25th March 2023
Jon Shotton's avatar
Jon Shotton

Best super help ever

5
It's help me to get on track with my finances and gives me summary of everything happening in my account. Check it 5 times a day and more. It's amazing Reviewed on: 25th March 2023
Bimbo Awot's avatar
Bimbo Awot

Amazing

5
Top tier easy and efficient. Does what it says on the tin Reviewed on: 25th March 2023
J rich's avatar
J rich

Amazing App. Game changer!

5
I've been using this app more regularly recently during this cost of living crisis and it's really helped me to manage my finances and make the most of savings worthwhile. Has stopped me stressing about losing random bits of paper as it's all recorded on the app. Total game changer! Reviewed on: 25th March 2023
Stace Lawrence's avatar
Stace Lawrence

Absolutely amazing!!!!

5
It really helps me know how much money I’m spending and notifies me when incoming bills will be coming out of my account Reviewed on: 25th March 2023
Zoe's avatar
Zoe

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