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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
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0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

Great app for a consolidated view of your finances

5
User-friendly, engaging, and I use it every day to manage and keep an eye on my finances - well-done team Emma! Reviewed on: 19th March 2021

Useful and informative App

5
All my financial data collated and accessible in one place. Well worth having! Reviewed on: 19th March 2021

Flexible & Easy to Use

5
I used to always have trouble keeping track of multiple bank accounts and credit cards throughout the month. Emma makes it so easy to check in - even on a daily basis - to make sure I’m on track for my monthly budget. Reviewed on: 19th March 2021

Simple to use

5
A great app that is simple to use and really helps me budget. I get paid every 4 weeks and this app has the flexibility to accomodate that. Reviewed on: 19th March 2021

New Perspectives

5
Emma helped me see my finances from a completely different perspective, clear my debts, invest and save, now I'm in positive net worth for the first time in ten years! Highly recommended! Reviewed on: 19th March 2021

Great

5
So easy to use, helps me categorise and keep a track on my money and payments. Reviewed on: 19th March 2021

Connect your bank accounts and BAM. You're in control!

5
Emma makes it super easy to track your finances across multiple bank accounts, credit cards and even your savings and investment accounts. I can also easily see how much I'm spending on different categories and reduce my outgoings by cutting down in areas we're overspending (Deliveroo - guilty!). Thanks Emma, you rock! Reviewed on: 19th March 2021

Has helped me understand my finances and stay on top of them.

5
Before I used Emma, I had money and debt across multiple accounts. Emma provides a clear way to see my finances and understand my outgoings better than any other app. Reviewed on: 19th March 2021

Helped me understand where my money was going

5
Being able to see summaries across my different accounts helped me to see where my money was going. Although it wasn't the only factor, it certainly helped me turn around my personal debt. Thanks Emma Team! Reviewed on: 19th March 2021

Great way to keep track of finances!

4
Emma app is a great app that I've recently started using. It keeps me ontop of my finances so I know exactly what is going on. My only quibble is that I wish my current account bank would allow the API for Emma. I'm not sure if this is Emma or Co-operative, but other than that brilliant! Reviewed on: 19th March 2021

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