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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

Absolutely essential

5
This App has helped me manage my money in such a playful and enjoyable manner, I enjoy using it and most importantly, I’m budgeting and saving money. Reviewed on: 4th January 2019

I have never handled my money better!

5
I try to be clever and strict with my money. Especially in a world where buying things is as easy as a tap of a piece of plastic. Since I have been using Emma, I have been more conscious of my spending. I have stretched my money further than ever - which has really supported me over the festive season. The concept is so simple yet extremely effective. Additionally, the security of the app is at the same calibre of my personal banking system. If you are going to download a personal finance app this year, make sure it's Emma! Reviewed on: 17th December 2018

Amazing App.

5
A game changer in money management.. a powerful dashboard to display all your finances. Reviewed on: 9th December 2018

Great app to use

4
Fluid experience and great updates that helped me save a few quid here and there. Reviewed on: 5th December 2018

Sick

5
So good I want it in and around my mouth Reviewed on: 5th December 2018

It's sick

5
I was just casually looking for a random money mangement app when I found Emma... very helpful in managing my savings! Reviewed on: 5th December 2018

Great next gen money manager

5
Emma has provided me with a great insight into my finances and encourages the right habits. I’m really glad I found it! Reviewed on: 5th December 2018

The only finance app worth using

5
the Emma app has completely transformed the way I am able to understand our family financial position. Firstly I can see at a glance exactly how all our accounts balance out. More importantly I can now see how much of our income is committed to unavoidable recurring bills and how much we have available as disposable income. What used to take me a couple of weeks of consolidation and analysis, can now be done in half an hour thanks to the Emma app Reviewed on: 5th December 2018

Simple, Informative and getting more flexible and powerful with every update

4
I really understand now the idea of getting insights into where is the money going ! Reviewed on: 5th December 2018

Great Aggregator

5
Makes managing my finances so easy and convenient and new features added so rapidly... great progress Reviewed on: 5th December 2018

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