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first direct: Cash ISA reviews

View other first direct products
3.99
Based on 14 reviews, last reviewed 6th May 2026
200% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
58%
See only 4 star reviews
14%
3 star
See only 3 star reviews
0%
See only 2 star reviews
7%
See only 1 star reviews
21%

Latest highest rating:

5

Great offers and products. Great offers and products. Always great customer service would highly recommend. Reviewed on: 6th May 2026
Emma N's avatar
Emma N

Latest lowest rating:

1

Too low an interest rate compared to competition Too low an interest rate compared to competition Reviewed on: 24th March 2026
J B's avatar
J B
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About this product

A first direct cash ISA can be opened with just £1.

You can open a first direct cash ISA via online banking or by post. Once opened you can manage your account through online Banking, the app or by phone. You can make as many fee free withdrawals as you like.

first direct cash ISA reviews help you find out what it’s really like to be a customer. If you’ve used first direct before, you can also leave a review and share your experience.

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first direct Cash ISA reviews (14)

Great customer service

5
Happy that Apple Pay is offered, decent app for checking online banking and phone service is always brilliant and very quick. Polite and being talked to like a human helps a lot. Reviewed on: 12th September 2016
Christopher Harrison's avatar
Christopher Harrison

Excellent reliable service

5
I have banked with First Direct since they started, and have never - in more than 20 years - had anything less than top quality service. They answer the phone quickly, their phone operators are always friendly and highly competent, their account security systems are rigorous yet not too onerous for the customer, and they are highly efficient in sending statements, text balances etc on time. More recently, their online and mobile facilities have been introduced and, typically, work extremely well without glitches. I cannot recommend them highly enough. Reviewed on: 11th September 2016
Jane Chamberlain's avatar
Jane Chamberlain

Great customer service is the key!

5
Every time I contact First Direct they are always pleasant, quick and available. Reviewed on: 30th August 2016
Christopher Harrison's avatar
Christopher Harrison

Interest Rate

1
Although this is convenient for me as it is instant access and I have a 1st Account, the interest rate is so low and constantly being reduced that I am going to shop around to try to find a better rate. Reviewed on: 18th February 2016
Christine Monk's avatar
Christine Monk

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