Paid advertisement
Smart Money People Logo
Newsletter

Voting in the Insurance choice awards 2026 is open - Vote here

Own this company?
Share this page

Nationwide reviews

Nationwide Logo
Rated Excellent 4.54/5

Nationwide reviews

Unverified business Last reviewed within 7 days
  • Donates a percentage of profits to charitable causes
    Donates a percentage of profits to charitable causes
  • Has branches you can visit in-person
    Has branches you can visit in-person
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website
  • Positioned as being a socially responsible organisation
    Positioned as being a socially responsible organisation

Review summary

People rate this company as Excellent based on 3,040 product reviews

Average score of 4.54/5
5 star
70%
4 star
16%
3 star
3%
2 star
1%
1 star
10%
Reviews for Nationwide have trended negatively over the past 90 days

Nationwide is loved for its friendly staff, rewarding loyalty with cash bonuses, and keeping branches open when others close. Their app and online banking are generally easy to use, and many appreciate the ethical, member-focused approach. However, some find the app clunky and the card reader outdated. Customer service can be brilliant but also frustratingly slow or unhelpful, especially with fraud or account freezes. Home insurance claims and FlexPlus insurance have drawn criticism for poor handling and high costs.

Positive themes

  • Nationwide’s FlexAccount and FlexDirect reward loyalty with regular cash bonuses and fairer share payments. (38 mentions)
  • Nationwide’s customer service is often praised for being friendly, helpful and knowledgeable in branch and online. (25 mentions)
  • Many appreciate Nationwide’s commitment to keeping high street branches open for personal service. (8 mentions)

Negative themes

  • Nationwide’s app and online banking can be clunky and frustrating compared to newer banks. (5 mentions)
Summarised by AI
Was this helpful?

About Nationwide

Nationwide is the world's largest building society, with 16 million members.

Nationwide’s roots go back to 1884 and today has over 18,000 employees and around 600 branches across the UK.

Nationwide is one of the UK's largest mortgage providers and also has a large customer base with savings and current accounts. Other products include credit cards, personal loans and insurance. Nationwide also has a buy to let business, The Mortgage Works.

Nationwide at a glance

Contact details

Main address
Nationwide Building Society, Nationwide House, Pipers Way, Swindon, SN38 1NW
Social media

Reviews for Nationwide

Showing 11 of 3040 company reviews Last reviewed within 7 days

Nationwide a good place to bank

FlexDirect 22nd August 2026

Nationwide £100 fairer share payment just for banking with Nationwide, plus great customer service

{"display":"Ian","full_name":"Ian","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Ian
Rated Excellent 5.00/5
Read more product reviews

The people there are always very friendly and helpfu...

FlexPlus 21st August 2026

The people there are always very friendly and helpful and extremely experienced in the work they are carrying out

Rated Excellent 5.00/5
Read more product reviews
  • 5.00/5

    High Interest rates for Regular Savers

    6.5% interest rates for Regular Savings accounts. That's much higher than any other banks offerings.

  • 5.00/5

    Fantastic service and customer care

    They may not have the greatest most feature rich app but their service and attention to customer loyalty is fantastic. The FlexPlus account may also... They may not have the greatest most feature rich app but their service and attention to customer loyalty is fantastic. The FlexPlus account may also not be the cheapest packaged account of it kind but what you do receive is service that is worth the price. Read more Read less

    {"display":"Andy W","full_name":"Andy W","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    FlexPlus
    Andy W 21st August 2026
  • 5.00/5

    Nationwide provider excellence is all levels of prod...

    Nationwide provider excellence is all levels of products and service. They always put the customer first

    {"display":"Brent S","full_name":"Brent S","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Fixed Rate Bond
    Brent S 20th August 2026
  • 5.00/5

    Switching from my old bank was a seamless experience...

    Switching from my old bank was a seamless experience thanks to the Current Accound Switch Service. I didn't need to do much afterwards, beyond going... Switching from my old bank was a seamless experience thanks to the Current Accound Switch Service. I didn't need to do much afterwards, beyond going through my accounts and switching my bank details, so I felt relieved. Read more Read less

    {"display":"Forte","full_name":"Forte","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    FlexBasic
    Forte 20th August 2026
  • 5.00/5

    Offers great rates on cash isa products all within a...

    Offers great rates on cash isa products all within an esdy to use app

    {"display":"Philip","full_name":"Philip","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Cash ISA
    Philip 20th August 2026
  • 5.00/5

    Nationwide has been very communicative and the proce...

    Nationwide has been very communicative and the process of switching to them was straightforward and simple.

    {"display":"Jack C ","full_name":"Jack C ","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Home insurance
    Jack C 20th August 2026
  • 5.00/5

    They are great as they have a high street presence w...

    They are great as they have a high street presence which reflects in their commitment to customers unlike many other banks and financial institutions that... They are great as they have a high street presence which reflects in their commitment to customers unlike many other banks and financial institutions that have deserted the high streets and pandered to their share holders instead, Read more Read less

    {"display":"Bicwyzer","full_name":"Bicwyzer","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    FlexAccount
    Bicwyzer 20th August 2026
  • 5.00/5

    Excellent travel, phone breakdown with plus package

    Excellent travel, phone breakdown with plus package

    {"display":"South","full_name":"South","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    FlexPlus
    South 14th August 2026
  • 5.00/5

    Always clear, helpful and available.

    Always clear, helpful and available. Travel insurance is with Flexplus account. I have used them for 7 or so years and have no reason to... Always clear, helpful and available. Travel insurance is with Flexplus account. I have used them for 7 or so years and have no reason to change. Very helpful when BA let us down very badly with lost luggage Read more Read less

    {"display":"Margaret","full_name":"Margaret","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    FlexPlus
    Margaret 16th July 2026

    Products from Nationwide

    Showing products offered by Nationwide

    We are Smart Money People

    Join 2 million active users who make better financial decisions with the power of reviews.

    Create an account

    Protecting trust by verifying companies and reviewers

    The only site that specialises in financial services

    Providing everyday people with a voice