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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

GREAT COVER & SERVICE

5
Delighted wit scope of cover and premium very competetive too Reviewed on: 29th June 2020

Insurance for older dogs

4
My hound is now classed as a senior dog and as such pet insurance premiums have increased exponentially through the roof, insurance providers rattle off the same old exhausted reasons, cost of medication, geographic blah blah blah, my dog is fit and healthy for his age and as such the purely pets were the best quote at the time Reviewed on: 29th June 2020

Safe and Sound

5
When you love your Pets so much there health and happiness is so important too . Insurance gives you peace of mind knowing they are protected for all emergencies. Reviewed on: 29th June 2020

excellent service

5
never had any problems making a claim , v good service Reviewed on: 29th June 2020

Great service

5
I needed to change my pet insurance and Purely for Pets caught my eye. The premiums were low, the policy was exactly what I needed and it was dealt with in super quick time. Pickle and I are very happy. Reviewed on: 29th June 2020

Fantastic company

5
Great customer service very friendly, and fantastic insurance at affordable prices what more could anyone ask for? Reviewed on: 29th June 2020

Purrfect

4
Had no problems since insuring my cat with purely pets. Simple renew process and no significant price hikes. Reviewed on: 29th June 2020

Fantastic

5
Amazing don't need to say anything else Reviewed on: 29th June 2020

Prompt and efficient service

5
easy to use website and rapid response Reviewed on: 29th June 2020

good customer service

5
quick friendly responses and reasonable prices Reviewed on: 29th June 2020

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