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Purely Pets: Pet insurance reviews

4.70
Based on 2,029 reviews, last reviewed 24th Oct 2025
100% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Rebranded and didn't receive paper renewal notice. Rebranded and didn't receive paper renewal notice. Policy for £4000 with a £200 excess (all you could get for senior dogs) increased to £2400 that was... Read more Reviewed on: 24th October 2025
Claire Burns's avatar
Claire Burns

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2029)

Great so far

5
I’ve only been with purely pets a short time. I’ve not made a claim yet but had a couple small vet trips and called insurance to inform them incase something got worse. Both times the customer service was lovely and helpful. They made sure I knew what to expect and that I fully understand my policy l. I would highly recommend this company to anyone with pets. Reviewed on: 15th September 2020

very helpful

5
any ti,me ive had a question about my insurance they have been very helpful. Reviewed on: 15th September 2020

Amazing service quick and easy

5
We were looking for a company that covered many areas at a good price. This was a great deal Reviewed on: 15th September 2020

Great pet insurance for an affordable price

5
I have two Cockapoos and knowing that they are covered with such great insurance puts my mind at ease Reviewed on: 15th September 2020

This is how pet insurance should be!

5
I never write reviews but I was so impressed at how simply and efficiently my claim was dealt with that I wanted to support a business doing great work. Reviewed on: 15th September 2020

Fantastic pet insurance

5
Excellent service and value for money especially insuring multiple pets ! Highly recommend ! Reviewed on: 14th September 2020

Fantastic and fast response

5
I have been with Purely Pets for several years and have always received a very high standard of service with very friendly and professional staff, have never had any issues at all and would highly recommend them to all my family and friends Reviewed on: 14th September 2020

amazing pet insurnce

5
great price and not complicated registering process Reviewed on: 14th September 2020

Always happy to answer my questions

5
Just always happy to answer any questions you may have or clarify anything you need Reviewed on: 14th September 2020

Peace of mind insurance for our furbaby

5
Not had to make a claim yet but find that any calls we made about the policy were answered promptly and was pleased to hear they have a 24 hour helpline that is/will be very useful Reviewed on: 14th September 2020

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