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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Fab Company

5
Not had to claim anything yet, but I'm happy with Purely Pets. Straight forward purchasing the insurance. Reviewed on: 10th September 2020
Diane Smithclark's avatar
Diane Smithclark

Excellent value

5
been reliable, consistent and fairly priced provider for 4 years since my cat was born Reviewed on: 10th September 2020
Anthony Codner's avatar
Anthony Codner

Terrible service

1
Information about exclusions are very difficult to find until the company decides to turn down or limit payout on a claim and the customer service staff when handling claims are absolutely dreadful. I've cancelled my policy and strongly advise anyone to look elsewhere. Reviewed on: 10th September 2020
Glen's avatar
Glen

Great Insurance

5
Really pleased with our pets insurance policy, but the best thing is getting a real person to sort out any queries on the end of the phone. Very good service, I would recommend. Reviewed on: 10th September 2020
Sarah Ironside's avatar
Sarah Ironside

Purely Pets Insurance Review

5
Easy to get insurance and helpful information Reviewed on: 10th September 2020
Natalie Loveman's avatar
Natalie Loveman

Great

5
No problems signing up and very quick Reviewed on: 10th September 2020
Pauline Macpherson's avatar
Pauline Macpherson

Great insurer

5
I've had no problems, would recommend, all straight forward and easy to contact Reviewed on: 10th September 2020
Vicki's avatar
Vicki

Simply the pets!

5
Have always been with Purely Pets and they’re absolutely fantastic! I never have any issues with them and they have always supported my pets when they’ve needed medical treatment!! Reviewed on: 10th September 2020
S Terry's avatar
S Terry

Have never claimed

4
Have never made a claim but setting up policy online was easy Reviewed on: 10th September 2020
Mark G's avatar
Mark G

Best pet insurance

5
Suits the needs of our dog, cost effective, informative service. Reviewed on: 8th September 2020
Diana's avatar
Diana

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