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Tide reviews

Tide logo
Rated Excellent • 4.63/5

Tide reviews

Verified business Last reviewed within 7 days
  • Positioned as being a socially responsible organisation
    Positioned as being a socially responsible organisation
  • On-line application and approval process
    On-line application and approval process
  • Fully digital service with no in-person branches
    Fully digital service with no in-person branches
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website

Review summary

People rate this company as Excellent based on 5,700 product reviews

Average score of 4.63/5
5 star
89%
4 star
7%
3 star
1%
2 star
0%
1 star
3%
Reviews for Tide have trended negatively over the past 90 days

Tide makes business banking straightforward with an easy-to-use app and helpful features like invoicing and accounting integration. The customer service is often praised for being friendly and responsive. However, many have faced serious issues with account freezes, poor communication, and slow or unhelpful support, causing major business disruptions.

Positive themes

  • Tide Business Banking app is simple, intuitive, and great for managing finances. (10 mentions)
  • Customer service with Tide is friendly, quick to respond, and very helpful. (10 mentions)
  • Opening a Tide business account is fast and hassle-free compared to others. (10 mentions)

Negative themes

  • Tide freezing accounts without notice has caused severe business disruptions. (7 mentions)
  • Customer support is often slow or unresponsive when urgent help is needed. (6 mentions)
Summarised by AI
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About Tide

Tide help UK businesses to manage their business finance admin in one place.

Tide have offices in countries across the world including the UK, Bulgaria, India and Germany.

Tide is a business financial platform that offers bank accounts, loans and a variety of tools to help you run your business.

Tide at a glance

Reviews for Tide

Showing 11 of 5700 company reviews • Last reviewed within 7 days

Funds blocked for over 3 weeks for no reason!

Business banking • 6th November 2026

We have had a Tide business account for over 8 years - our business is a simple, solvent property letting company, registered on Companies House... We have had a Tide business account for over 8 years - our business is a simple, solvent property letting company, registered on Companies House with full up-to-date accounting, legal and regulatory documentation. Tide blocked our account three weeks ago, with no explanation and no timeline to unblocking. Tide said this was a necessary review for regulatory or customer protection reasons. Even if that is the case and they are not mis-understanding or mis-applying the relevant guidelines, such a process should not take three weeks. After chasing several times, Tide informed us that they will be closing our account, without providing any reasons. We have not been able to access our account, nor make or receive payments, which is adversely affecting our business relationships and costing us money. After continuous chasing, we still do not have access to our funds after three weeks ! For reference, we have accounts with other banks for other businesses and have never encountered such a situation. Tide will likely reply to say "it is out of our hands and we are following the rules", but there is clearly a serious process failure which deserves to be called out. The point of this review is to inform current and prospective business users about the reality of banking with Tide, even for long-standing customers. We suggest you switch your bank in an orderly fashion now, before Tide forces you to do so under duress. Read more Read less

{"display":"NF","full_name":"NF","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
NF
Rated Terrible • 1.00/5
Read more product reviews

Avoid Tide’s company incorporation service

Business banking • 2nd September 2026

I used Tide because they were advertising an offer to incorporate a new company for you as part of the sign-up process. Instead, I wasted... I used Tide because they were advertising an offer to incorporate a new company for you as part of the sign-up process. Instead, I wasted almost a week going backwards and forwards with support. They repeatedly demanded a regulatory document that I could not obtain until AFTER the company had first been incorporated, despite the entire reason I was using Tide being to have them incorporate the company in the first place. I explained this catch-22 several times, clearly stated that the business did not yet exist, and even asked whether they were actually requesting a different document. None of this was properly addressed. I simply received essentially the same boilerplate response again. It genuinely felt like nobody was reading what I was saying. For a company actively promoting a service specifically designed to help people create a new company, this level of incompetence is pretty astonishing. Compliance checks are completely understandable. Repeatedly demanding documentation that cannot yet exist while ignoring every explanation of why is not good compliance, it is terrible customer service. After almost a week of this nonsense I gave up and asked them to close the application. Based on my experience, I would strongly recommend avoiding Tide. If they cannot competently handle the process of opening the account and incorporating the company they are advertising to create for you, I certainly would not trust them with something as important as my business banking. Read more Read less

Rated Terrible • 1.00/5
Read more product reviews
  • 1.00/5

    Avoid Tide.

    Avoid Tide. I wish I had never opened an account. I became the victim of an impersonation scam involving criminals pretending to be Tide. I... Avoid Tide. I wish I had never opened an account. I became the victim of an impersonation scam involving criminals pretending to be Tide. I genuinely believed I was following instructions to stop fraudulent transactions, not authorising payments. What followed has been an extremely disappointing experience. Tide acknowledged that the transaction was significantly out of character for my account and that their own fraud detection systems failed to intervene, yet they still decided to hold me responsible for a substantial proportion of the loss. The way this has been handled has been stressful, frustrating and detrimental to my mental wellbeing, adding significant distress to an already traumatic experience of being scammed. Requests for information and evidence have repeatedly been dismissed on “confidentiality” grounds, leaving me feeling that I have had to fight to be heard rather than being supported as a victim of fraud. The whole experience has completely undermined my confidence in Tide. If you are considering Tide, my advice is simple: look elsewhere. I certainly wish I had. Read more Read less

  • 5.00/5

    I'm testing sole trader accounts and this is great

    I've been trying different business bank accounts for the sole trader aspects of my freelance work. I was a bit put out because I had... I've been trying different business bank accounts for the sole trader aspects of my freelance work. I was a bit put out because I had got a limited company account with Starling, then they turned me down for a sole trader account and even after asking repeatedly they would not explain why, which is insane, so I regret giving them a good review last week. I'm kind of pleased though because tide.co sole trader account is excellent it is much clearer and brighter and I feel more positive using it. Tide has virtual cards which are really useful and I am preferring the look and feel of it. Read more Read less

  • 4.00/5

    great products and customer service

    great products and customer service

  • 5.00/5

    Tide - The Ideal of a Digital Bank for Business Account

    The app is simple to use, the account setup was quick, and managing my business finances has been smooth. I appreciate the dashboard's clarity and... The app is simple to use, the account setup was quick, and managing my business finances has been smooth. I appreciate the dashboard's clarity and how easy it is to track transactions. Read more Read less

  • 5.00/5

    switched to tide from a traditional bank

    great app and functionality - free banking and helpful set up for running a small business

    {"display":"m f","full_name":"m f","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Business banking
    m f 24th March 2026
  • 5.00/5

    Great for business owners, they work with you all th...

    Great for business owners, they work with you all through

    {"display":"Abike A","full_name":"Abike A","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Business banking
    Abike A 20th February 2026
  • 1.00/5

    Awful experience

    I applied to tide with a £80 incentive offer. The account took 3 weeks to open. Support was non existent and after using the account... I applied to tide with a £80 incentive offer. The account took 3 weeks to open. Support was non existent and after using the account for a few months, paying their extortionate fees for just receiving money into the account. I never got the offer money and they denied that I qualified for it. Untrustworthy and awful value service. Read more Read less

    {"display":"Jon R","full_name":"Jon R","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Business banking
    Jon R 14th January 2026
  • 1.00/5

    Beware Tide can freeze your account

    Beware of using Tide for your business. Tide have frozen my account without offering any reason, or engaging with me to resolve any issues. I... Beware of using Tide for your business. Tide have frozen my account without offering any reason, or engaging with me to resolve any issues. I have offered to provide any information they might require, but they have refused. It is now 2 weeks, and my business is now in danger of having to close. Avoid them like the plague Read more Read less

    {"display":"lambuza","full_name":"lambuza","avatar":{"url":"\/assets\/uploads\/avatars\/users\/1315093.png"}}'s avatar
    Business banking
    lambuza 15th October 2025
  • 1.00/5

    The worst customer service with Tide.

    I have two business accounts with Tide. The last five days have been pure hell after they paused my business accounts without notice. There’s no... I have two business accounts with Tide. The last five days have been pure hell after they paused my business accounts without notice. There’s no one to actually speak with and conversations are via chat app only. It’s been the worst and most frustrating experience of being in business for over 20 years. Apparently there was a security risk they were alerted to by a client of mine that was delaying payment for an outstanding invoice. There was no warning, no explanation and I had to find out when my card was declined and I couldn’t accept payments or make payments. 5 days of auto generated replies and being pushed form one AI bot to another with the same generic answers. The stress has been unbelievable and even after providing ID and evidence on my part they couldn’t tell me what was going on. I must have spoken to 10 different chat people all with auto generated replies. It was only when I rung their fraud team and said they were incompetent and had frozen my accounts causing me loss of business and that I would be seeking compensation and reporting them to the Financial Ombudsman that they unpaused one of the accounts. They said I had to show evidence that my dispute with a client was resolved. There was no dispute and the client had deliberately caused a security alert to delay paying me what they owed. I would avoid this bank at all costs as this is the second time this has happened and to compromise a persons business and livelihood is totally unacceptable on every level. There’s no customer service and you’re treated like a criminal with no support and left with anxiety and stress whilst they have control and power over your finances without due cause. There’s very least you would expect is to be supported throughout a security check. Almost on the brink of a breakdown with these bunch of unprofessional idiots! Read more Read less

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