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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.63 (560 reviews)

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3.63

Based on 560 reviews, last reviewed 17th May 2026

200% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

50%

23%

21%

Latest highest rating:

4

I had purchased car insurance from this company for... I had purchased car insurance from this company for over 5 years,duiing which time I was involved in two accidents caused by other parties.I was gener... Read more Reviewed on: 8th May 2026

Latest lowest rating:

2

Amazing premiums, but a reason for it I assumed, perhaps incorrectly, that being with Aviva Zero would mean being with one of the reputable insurers and therefore quite a decent and easy e... Read more Reviewed on: 17th May 2026

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (560)

GReat

Great service and prices. The cover is extensive Reviewed on: 6th July 2019

Quick and good value, but not on comparison websites.

Good insurance company with fair prices and friendly staff. Reviewed on: 6th July 2019

reliable

Aviva is reliable. I don't like how they put the price up each year for no reason tho. However, they are okay with me ending my policy and signing up as a new customer to get a better price each year. Reviewed on: 6th July 2019

clear insurance policy, just what I needed

I need a competitive insurance company who will give me the cover `i need, protecting my no claims. and giving me good customer service Aviva ticks all my boxes, really helpful, really clear, really quick and great website for adding extras I needed. Reviewed on: 6th July 2019

Worth a recommendation

Process was quick and hassle-free. Customer service is decent. Reviewed on: 6th July 2019

Good all round

Always had a good experience dealing with Aviva Reviewed on: 5th July 2019

Never had cause to complain.

As mentioned, never a cause to complain. My husband and I have many insurance policies with Aviva, including life insurance. Would always highly recommend. Reviewed on: 5th July 2019

All good

No problems so far. Customer service seems fine Reviewed on: 4th July 2019

Car Insurance...HELPFUL STAFF

Great assistance over the phone when I made errors on my car insurance. Reviewed on: 9th June 2019

Thieves, bandits, robbers

Bloody where shall i start, the claim analysts are charlatans, they are paid to change your whole story and lyingly will also refer to the phone calls which are supposedly recorded, if you are in a fault claim then forget this company, they wont investigate the claim thoroughly they will label you as a fraud etc and close your claim/policy down without any notice, mind you they will also keep your premiums paid, if you try and clarify yourself the claim analyst will say he dont want to know and hang up on you, the guy i spoke to was a bleeding arrogant/ignorant person, you could tell from his tone and manner that this guy was a circus clown, aviva a MAJOR STAKEHOLDER? Nope!!! aviva a MAJOR STEALER! stealing money from hard working citizens, best insurers are AXA never a trouble, AVIVA Not recommending you to even my enemies, whosoever reads this review please do yourself a massive favour and “DO NOT USE THIS COMPANY AT ALL, PLEASE USE ANOTHER INSURANCE PROVIDER” ZERO RATED, 1 star rating is over generosity!! I WANT MY MONEY Reviewed on: 26th April 2019

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