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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.82 (549 reviews)

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3.73

Based on 549 reviews, last reviewed 20th Oct 2025

1800% increase in 5 star reviews

in the past 90 days

400% increase in 1 star reviews

in the past 90 days

51%

23%

20%

Latest highest rating:

5

Great value. Great value. Much cheaper than other insurance. Reviewed on: 7th October 2025

Latest lowest rating:

1

Not good! I went with Aviva for my insurance after getting a new car. I filled in all the extras etc and clicked protect no claims, however this did not add on.... Read more Reviewed on: 20th October 2025

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (549)

Poor customer experience and value for money

Poor customer experience and value for money Reviewed on: 23rd August 2024

Car insurance.

I have not needed to claim but taking out the policy was easy on line and not to expensive good value for money. Reviewed on: 23rd August 2024

Received a competitive quote.

Received a competitive quote. Can access all my documents through an easy to use app. Reviewed on: 23rd August 2024

Aviva Car insurance? Not for new cars owners...

Aviva Car insurance is not adequate for new cars owners. Even in the fully comprehensive insurance package, they have an extra excess fee in case you would like to take your brand new car into an unlisted repairer (unapproved by Aviva). But this is deceiving. It is no guarantee you will get the repair costs refunded. Even if you want to take your brand new car, still under warranty, to the Make of your car for repairs to avoid voiding the warranty, Aviva sets its right to not agree to such repairs. Reviewed on: 23rd August 2024

Everything is so easy with them ,

Everything is so easy with them , nothing is beyond trouble . Really friendly Reviewed on: 23rd August 2024

Comprehensive cover at a good price..

Comprehensive cover with few exclusions at a good price. Similar large companies with policies offering the same cover appear to be more expensive in comparison. Reviewed on: 23rd August 2024

repeatedly bombarded by texts and calls

after a car accident where no-one was injured I was bombarded by phone calls weekly to ask me to make a false claim for whiplash. Aviva published my personal details and said the only way to stop them was to make FALSE claim!!!! No wonder our insurance is high if they encourage us to lie. I reported it to the police who cant be bothered with such trivialities. Reviewed on: 23rd August 2024

I did a quote online but a few days later was unable...

I did a quote online but a few days later was unable to find. Called aviva and spoke to a lovely young lady who found my quote and progressed it to cover stage in a few minutes, cover was fully explained and all questions regarding my policy were answered. Reviewed on: 23rd August 2024

Was a better value than most options..

Was a better value than most options and easy to adjust and change Reviewed on: 23rd August 2024

Customer service is amazing.

Customer service is amazing. When a 3rd party hit my car Aviva did everything they could to make things as easy as possible to sort. I was kept informed at all stages and felt reassured throughout the process. The repairs were carried out quickly, solicitors found and replacement car sourced quickly. Within a very short time the whole process was completed and my car repaired to a very high standard with works guaranteed. Any queries I had were dealt with promptly and efficiently. Staff were very courteous and thorough. Reviewed on: 23rd August 2024

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