Smart Money People Logo

Emma: Savings App reviews

4.86
Based on 3,551 reviews, last reviewed 3rd Apr 2025
100% decrease in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
12%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
0%

Latest highest rating:

5

Great financial app with high functionality Never had any issues with the app and love the fact that it's smooth and has lots of features to take advantage of. Especially useful the subscription... Read more Reviewed on: 3rd April 2025
Karina's avatar
Karina

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

Review Emma: Savings App now

Help others make smarter decisions by sharing your own experience. Write a review

Emma Savings App reviews (3551)

Great

4
Emma is really good for helping me keep track of my money Reviewed on: 18th March 2021

Unique and highly flexible spend management system

5
Advertisements for competitor apps don't appear to provide the same functionality as Emma. The options to create categories, split transactions, extract in formats that are easy to morph into pivots and analysis is brilliant. Excited to see how options and app additions will create innovative ways to look at personal finance in the future. One minor detail is that I find the app struggles as you scroll back months going back 5 years, sometimes it the headings don't keep up or look out of place. This is minor and if you close and reopen the app the issue usually resolves itself. All in though I would recommend it to anyone like myself who likes to analyse their spend trend over time and help budget for future expense. Reviewed on: 18th March 2021

Best in class!

5
I have used a variety of banking aids over the years and without doubt Emma is the most comprehensive and easy to use one. I really recommend upgrading to the Pro version! Reviewed on: 18th March 2021

Budgeting Friend- Emma

5
I have used Emma over a year and it has been an amazing experience, top notch customer service and always in touch with their community. Keeps me updated on my expenses and helps me track the ins and outs of finances. The free accountant I can rely on. Well done Emma. Reviewed on: 18th March 2021

Useful

5
Best app to keep track of past present and future purchases Reviewed on: 18th March 2021

Recommended to everyone I know and meet!

5
Emma has changed my entire outlook on banking, finance, and saving. In just over a year I’ve managed to save thousands of pounds and almost double my savings goal. Emma summarises all of my credit, debt, loans, investments and savings accounts in one place to give a genuine holistic view of my financial situation. There is no better way to be in control of your own spending, and financially independent, than with Emma. I recommend it to anyone who will listen to me. The app support system is fantastic, their team are always on hand to fix any issues that arise within a matter of hours. I can’t thank Emma enough for such an innovative and trustworthy app that makes finances approachable and easy. Reviewed on: 18th March 2021

So good for savings

5
This app helps you save without realising the money leaves your bank! Highly recommend as you can treat yourself without feeling guilty! Reviewed on: 18th March 2021

Got my finances back!

5
This app is easy to use, with hints and tips as a bonus. Once I've started seeing where my money is going, it's easier to cut back when I budget Reviewed on: 18th March 2021

So useful!

5
So easy to use and helpful to keep a track of my finances! Reviewed on: 18th March 2021

Fun finances!

5
I have already recommended Emma to several friends and family members. I think the reports are great - filtering them means you’re able to get a few different angles on your spending habits, be it spending too much on clothing or at one retailer. The messages from the actual app are friendly but not over-the-top so there is a cosy feel to using the app. I haven’t even explored all the capabilities the app offers but what I have experienced from my usage so far I am very pleased with! Reviewed on: 18th March 2021

Review Emma: Savings App now

Help others make smarter decisions by sharing your own experience. Write a review