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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
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0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

My namesake app has become a staple

5
Generally I’m a bit flakey with apps, there are too many options that I find it hard to stick with one, but - I have used the Emma app consistently for a long time now and I still love it (not just because of the great name!) but because it helps me budget and stay aware of my spending, as well as motivate me to save more as a direct result of the net worth feature. I find it easy to use and navigate and I love the constant update to the app’s offering. Reviewed on: 4th April 2023

Such an easy app to understand and extremely helpful in managing my finances.

5
It has helped in putting money away and manage my finances to plan for different things. it also extremely easy to navigate the app making it helpful for all users. Appreciate this app for existing Reviewed on: 4th April 2023
Very good experience look forward to continuing with you Reviewed on: 4th April 2023

Best app ever

4
It makes your life easier when you are budgeting your expenses. Reviewed on: 4th April 2023

Amazing app

5
Amazing app, no issues at all. Would highly recommend Reviewed on: 4th April 2023

Budget

5
Helped me see and keep track of my finances Reviewed on: 4th April 2023

Best budgeting app with lots of extras

5
It’s easy to keep control of your money with Emma’s help. It reminds you when spending is coming up and helps you see where the money is going. It links to many banks but also allows manual accounts where the bank hasn’t yet adopted an API. It’s now offering savings and investments, as well as cash back on purchases. Reviewed on: 4th April 2023

Too good to be true

5
Emma is the reason why we need open banking. An app to manage spendings across all accounts. Reviewed on: 4th April 2023

Very useful

5
It has been very helpful for keeping track of how I am spending my money and I particularly like that it tells me my bank balance each morning so I’m always aware of how much I have and my card never gets declined Reviewed on: 4th April 2023

The best mattresses in the world!

5
Since I purchased my first Emma mattress two years ago, I’ve been able to have the best nights sleep. I love how comfortable they are but my favourite things is that they adjust to your body. I’d recommend them to everyone! Reviewed on: 4th April 2023

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