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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Easy and simple to use

5
Always easy to use and no issues Reviewed on: 13th July 2019

Efficient

5
I chose Purely Pets for not only being competitive but also covered everything I needed. Very prompt service Reviewed on: 13th July 2019

Professional and effient.

5
Pet insurance purchased for my dog! X Reviewed on: 12th July 2019

Having researched t&cs this company was the best in terms of confidence of those conditions

5
Very supportive and helpful and honours its agreement with no difficulties or looking for a way out. Reviewed on: 12th July 2019

Perfect- purely pets

5
Our dog had to have surgery last year. Our insurance claim was dealt with swiftly and we encountered zero issues. Excellent company, excellent service! Reviewed on: 12th July 2019

Great value for money

5
Great value. Easy to renew each year Reviewed on: 12th July 2019

they are great

5
Yes they are great and they are really really good Reviewed on: 12th July 2019

Great !!!!!!!

5
Great customer service, very good insurance company , very cheap price for very very good insurance policy in my opinion. Would recommend this company to everyone. Reviewed on: 12th July 2019

Good insurance company

5
Were very slow paying out the first ever claim. They kept going backwards and forwards to the vets for months. Eventually did pay out and never had any problems since ! So can recommend them! Reviewed on: 12th July 2019

Excellent and quick service!

5
When my kitten had a nasty fall and had to go to the emergency out of hours vets, PurelyPets were really helpful and sorted out the claim for me really quickly this took the stress out of the whole situation for me, they are great, I would definitely recommend them! Reviewed on: 12th July 2019

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