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Purely Pets: Pet insurance reviews

4.40
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2031)

Fantastic pet insurance company

5
We have been with purely pets for six years. Our dog unfortunately has several long term health problems requiring frequent veterinary treatment. Purely Pets process all claims quickly, the friendly team contact me to discuss any queries and respond quickly to any queries we have. All claims have been settled directly with the vets quickly and i’m updated on the status of each claim. I couldn’t recommend Purely Pets highly enough, they’re great. Reviewed on: 10th July 2019

5*

5
Always kept up to date, and very reasonable on price! Reviewed on: 10th July 2019

Great value insurance

5
Pet insurance offered at good prices, always keep you up to date with developments and easy online account management. Reviewed on: 10th July 2019

Fantastic

5
A quick efficient process to buy insurance. Great rates Reviewed on: 10th July 2019

Helpful and informative staff

5
On renewal I queried a couple of things after using comparison websites and was very pleased with the staff knowledge and was offered more discount ! Reviewed on: 10th July 2019

Value for money

5
Best price for small dog with very good benefits Reviewed on: 10th July 2019

Excellent service

5
I made a claim and it was sorted and settled in no time. Perfect service and value for money Reviewed on: 10th July 2019

Very good insurers

5
I have decided to renew with purely pets for a second year as their prices are the best and they dont hound you with emails. They are informative x Reviewed on: 10th July 2019

They have been great

5
Purely Pets have been a cost affordable insurance plan for my pug. With known health issues a lot of insurers put up the costs for a pug from the age of 5 so I like to shop around and make sure that what I’m paying for will also be the best for J, and that any previous issues are covered. I’m pleased with how good value for money they are and how as I’m lucky I haven’t had any issues with J, but I know that the rate isn’t going to sky rocket! Reviewed on: 10th July 2019

Pet Insurance

5
I cannot fault them for customer service Reviewed on: 10th July 2019

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