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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.7 (556 reviews)

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3.70

Based on 556 reviews, last reviewed 17th Apr 2026

400% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

50%

23%

21%

Latest highest rating:

5

Very good insurance, although having to pay for extr... Very good insurance, although having to pay for extras wasn't great. The rest was a pleasure, including their carbon offseting scheme. Reviewed on: 17th April 2026

Latest lowest rating:

1

I had an accident a woman hit me in the parking lot... I had an accident a woman hit me in the parking lot in the side of the car I contacted Aviva and they didn't do anything about it and they don't do it... Read more Reviewed on: 20th February 2026

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Car insurance reviews (556)

Review of the Aviva, Car insurance:

Would recommend

I had Aviva Car insurance for 1 year and cannot complain. Lovely staff on the phone, they offered me a discount for my insurance. Would recommend. Reviewed on: 5th September 2024

Great

Great service and great price and very easy to change things online portal Reviewed on: 13th August 2022

Good company

Good price for car insurance and breakdown cover. Reviewed on: 12th August 2022

reliable car insurance

I'm a aviva client for more than 3 years So far happy with their service, always when I have a problem there is someone to help resolve it Reviewed on: 11th August 2022

Very poor service

Don't use this company or some of their smallest companies ,like General Accident.My car had an accident ,not my fault, and they can not give me any information about repairing 9 months.After 8 months they offered me a courtesy car only for a week.How long it will take,I still don't mnow,no one calls me and I can not get in touch with them.Avoid this company. Reviewed on: 8th August 2022

Dreadful

Insured my son's car with Aviva and paid extra for legal cover. He had to claim for a no-fault motorway prang. Claim passed by Aviva to their solicitors (Carpenters) over 4 months ago. Am still awaiting resolution. Aviva have absolved themselves of all responsibility. Have now had to take case to SRA and Financial Ombudsman. Avoid this company like the plague. Reviewed on: 26th July 2022

Aviva Car Insurance

Comprehensive policy with easy to understand terms. Website easy to navigate Reviewed on: 18th July 2022

AVOID AT ALL COSTS!!

Had an accident that wasn't my fault. Rang Aviva to get it booked in for repair and to get a courtesy van. Once the vehicle was "assessed" by O.M.C ford Oldham. (A guy in a suit walked round the vehicle without even lifting the bonnet) they deemed the vehicle safe for the road after the accident. I wasn't convinced and took it to my local mechanic to be assessed properly. Turns out my radiator was leaking and no water left in it. I rang my Aviva to let them know and they refused to deem the vehicle unsafe for use. They told me I would have to wait for 2 months for it to be repaired. After 6 hours on the phone being pushed round to different departments. They finally accepted it wasn't safe for the road and agreed to take it away within 48 hours. After more messing about with the hire vehicle it finally went in for repair. 3 days later my van has been repaired, picked the van up and drove it home to find out they have replaced the radiator but it was still leaking. By the time I got home the radiator was bone dry. I've now had to take it back again! I've made a complaint with Aviva after loosing 4 days wages with being messed about. All they could offer me was £150 compensation after I've lost £1000 in wages. Between Aviva, OMC ford Oldham and enterprise this has been the worst experience ever. I will not be renewing my business insurance with them. Reviewed on: 6th June 2022

Appalling

Aviva took my car away to repair a window. They neglected it for 5 weeks and left it sitting outside in all conditions. The car ended up a write off and all they offered was a book price. Left me £1000’s out of pocket. Avoid this company. Reviewed on: 23rd May 2022

one of the most incompetent companies

Aviva is a total rip off they charge customers beyond limit and the service they provide is the poorest I have ever received from any insurance company, please shop around for better companies and better rates before you get into this mess. I trusted Aviva for three years but I was completely wrong and should have listened to my friends not to insure my cars with Aviva, not only the prices are exorbitantly high but the customer service is so poor and incompetent they don't really care, when I met with an accident I called registered my claim which was not even registered and and was given assurance that they'll be in touch, after which I received a letter from the other party solicitors making a claim only to find out my claim wasn't registered after I called Aviva back I was told that somehow my claim hasn't been registered all they did was apologise over the phone. the worst was yet to come they sent my car to a body shop for repairs saying its Audi Recognised but my car came back worse then I could even imagine the interiors were shabby I had to clean the car myself at home and sanitise it, it was sent back again and it got even worse there was blemishes and dinks and chips put on my car and all swirl marks. I'm completed disappointed my car use to be gleaming before it went for repairs. I have now requested to send my car to a proper Audi centre and get it done again but I'm told it will at least take 8 weeks to prove that the body shop is responsible for doing so even after providing with pictures. so if you ever wanna waste your money then think twice before insuring your car with Aviva, i have finally got a new insurer which is £1200 cheaper the Aviva. Reviewed on: 11th May 2022

AVIVA - INCOMPETENCE PERSONIFIED

DO NOT INSURE YOUR VEHICLE OR ANYTHING ELSE WITH THIS SHOWER OF NUMPTIES!! Two weeks after my accident AVIVA are still unable to provide me with a courtesy car/hire car (War in Ukraine, COVID pandemic, this is just some the excuses from them). To reach this unsatisfactory outcome i had to endure 28 hrs of calls with 13 different advisors and am no further on. I did make a suggestion that i would put a SORNED vehicle that i have back on the road which initially they agreed to meeting the costs of mot/tax etc, but only two hours later they called back to say i had been misled and that they could not help. I have been constantly lied to, talked over, spoken down to and told each time i called that the complaint had been escalated to the highest level - bullsh*t!! After only a couple of calls to AVIVA your health and well being will head south so i would suggest to any prospective customers to avoid this lot and any of the companies that AVIVA own and go elsewhere - you have been warned!! Reviewed on: 28th April 2022

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