Write a review

Go to business site

Aviva: Health insurance reviews

Name: Health insurance
Rating: 1.93 (195 reviews)

View other Aviva products

1.80

Based on 195 reviews, last reviewed 21st Feb 2026

100% decrease in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

18%

72%

Latest highest rating:

4

Good website easy to navigate. Good website easy to navigate. Good products Reviewed on: 21st February 2026

Latest lowest rating:

1

Through my employer I was a group scheme member BUT Through my employer I was a group scheme member. I was asked to submit both an invoice and a receipt for a pacemaker check. This I did on 22/12/2025. ... Read more Reviewed on: 9th February 2026

Read all reviews See your review

About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Health insurance reviews (195)

Review of the Aviva, Health insurance:

Shocking!

I have just had to cancel my AVIVA private health. It is the worst experience ever. When it came to a claim I had to wait up to 2+ hours on the phone, then they would not process the claim, I had to go through NHS (but continued to pay circa £299 a month but yet use the NHS! I appealed then they realised that I was in the right. They apologised and promised a £30 refund which I do not even know when I will receive this. I normally have BUPA or AXA PPP (which are much better). I will never take out an AVIVA policy again! steer clear of them! Reviewed on: 2nd December 2023

Disgusting!

Wanted some preemptive counselling for my nine year old. They talked me round in circles and did absolutely everything they could not to help the child. Absolutely disgusted by them. Have left immediately. I just want health security for my family and am willing to pay yet I've just spent hours on the phone fighting for my daughter to no avail. Worse support that the poor NHS. At least the NHS Has its heart in the right place. I repeat: disgusting. Reviewed on: 18th May 2022

False assurances and mis-sold insurance

A complete waste of money! Beware when taking out a medical insurance policy to cover you in the event of illness and inability to work. At a time when you are unwell and at your most vulnerable, Aviva will not pay out for the first month and will keep you waiting without financial support for a number of months. They will also bring up your whole medical history and try to find an excuse not to support your claim. Reviewed on: 10th May 2022

The Worst! - try to wheedle out of paying legitiate clam

I took out Aviva Healthcare for me and my wife in April Last year - they asked about any conditions or treatments in the prior 5 years - I confirmed hat there weren't any. I renewed the policy last month and initiated a claim as my doctor had recommended a colonoscopy (Due to my dad dying of Bowel cancer 12 yrs ago), when I started the claim, they looked at my records and saw that I had previously had a colonoscopy July 10th 2016 - 6 Years ago.... they refused to honour the claim stating that I had had a a investigation (Which found nothing) withn 5 Years... I pointd out that it was 6 years ago... and they defaulted to he start date of he policy - April 24th 2021 - which was 4 Years and 10 months after my previous investigation ... and have now said that as I consulted my doctor.. I would have to wait another 5 years before they would consider covering this procedure how is this effective preventative support... in five years, a Polyp can go from being harmless to stage 4 inoperable cancer!!! Reviewed on: 3rd May 2022

Avoid like the plague

Dreadful service. From the first call, their attitude was ‘how are we going to get out of this?’ Wish I’d stuck with BUPA. Reviewed on: 20th April 2022

Thieves

This Company took over my previouse insurer. I have been with them for 40 years and currently pay them £650 a month. You take insurance out for those occasiions when you need medical help especially life saving. A number of times over the last 40 years I have had to pay up to £3600 out of my own pocket. Now they have given 6 months notice they won't cover my heart condition. With insurance some people claim and some people like my wife never claim. Thats why we insure in the first place. This company is a disgrace and I wish I had never heard of them. If your thinking of useing them DON'T you will be sorry. Once they refuse treatment it's to late to go somewhere else and you can die for all they care. Reviewed on: 15th April 2022

Any means not pay

I cannot recommend this company based on my own experience, when I needed them most they basically called me a liar (without actually saying it) and said they couldn't pay based on we couldn't prove when the illness started, even though it was on my doctors record. Avoid these charlatan's. Reviewed on: 4th April 2022

Sneaky and dishonest

I have had numerous surgeries from 2010 so felt I would like to cover me and my husband going forward as we got older. I have only had call to phone in two years (and £3000) and have been dismissed by automaton customer service reps both times, who turn a genuine query or request for mere advice, into an interrogation about how long you have experienced symptoms, with the sole purpose to stitch you up by inferring everything is before you were insured, so you're not covered. As an extreme example I asked the representative if I came to them with a brain tumour, would me having a headache when I was seven count as a pre-existing condition, and, to her robotic credit, she said it would depend on my policy. Avoid. Reviewed on: 29th March 2022

Terrible Service. Waste of Money

Terrible service. You pay for health insurance make a claim and they just ignore you. Health insurance is supposed to make things quicker and easier to get medical care. Not with Aviva. Its just an exceptionally stressful experience. Reviewed on: 28th February 2022

Not worth the paper

The claims authorisation process is very long and drawn out. They will try their hardest to make claiming difficult for genuine and fully covered incidents. We have cancelled and concluded that self funding medical insurance is the way forward. Reviewed on: 10th February 2022

Terrible Service. Should be illegal

The whole experience is dreadful. Beware - there are much better providers out there from my experience... Reviewed on: 24th January 2022

Do you have a different Aviva product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review

Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Alternative products

Health Insurance
from AXA PPP Healthcare 3.80 from 17 reviews
Health Insurance
from The Exeter 4.75 from 3 reviews
Health Insurance
from APRIL UK 5.00 from 2 reviews

Want to see more from Aviva?

Lifetime Mortgage
from Aviva 5.00 from 3 reviews
Landlord Insurance
from Aviva 4.50 from 3 reviews
Pet Insurance
from Aviva 3.82 from 12 reviews

View all products

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account

News, guides and insight from our team

View resource hub