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Aviva: Health insurance reviews

Name: Health insurance
Rating: 1.93 (191 reviews)

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1.80

Based on 191 reviews, last reviewed 16th Dec 2025

100% decrease in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

18%

72%

Latest highest rating:

5

Reasonable cost, clear communication, I have had thi... Reasonable cost, clear communication, I have had this account with them for the last 9 years and have no complaints so far - luckily I haven't had to ... Read more Reviewed on: 5th September 2025

Latest lowest rating:

1

Very bad experience with Aviva health insurance. Very bad experience with Aviva health insurance. My son was critically ill and admitted to hospital for three days after choking, which led to a card... Read more Reviewed on: 16th December 2025

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About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Health insurance reviews (191)

Review of the Aviva, Health insurance:

THIS IS A DISGRACE - TOTAL LACK OF ANY FORM OF CUSTOMER SERVICE OR RESPECT FOR THE CUSTOMER

So far I have spent a total of 5 hours hanging on for Aviva Health Cares non-existent "Customer Service", and this is just to try & get an authorisation code. Why do I have to speak (fat chance) to an uninformed call centre operative & not someone with recognised medical.knowledge. 5 weeks later, 5 unsatisfactory phone calls and endless filling in of the hopeless online form later, I still don't have a number for my treatment tomorrow. Why on earth can't I scan all the supporting paperwork to Aviva? Why can't they read the forms I fill in and not send requests 3 days later for info already supplied? Why do they close at 5pm?? Just who is accepting this rubbish masquerading as a service. I've been with 4 private medical ins companies in the past 55 years and Aviva is unrecognisable as a service of any kind. I suspect this is to discourage anyone from making a claim!. Reviewed on: 18th September 2023

terrible service

45 minutes - i'm still on hold now. i wasted 25 minutes on hold last Friday. need to make a claim on my policy. the chat bot service is useless, doesnt help at all. I will be cancelling all of my policies with Aviva Reviewed on: 24th July 2023

Impossible to get in touch about claim

Urgent claim has no response 5 days on. Getting in touch by phone - about to give up after 30 mins of music. Chat option does not work. Extremely poor. Reviewed on: 22nd July 2023

Good company

Needed to get this in order to secure a mortgage for my new property. The lady on the phone talked me through options very well, documentation sent. No problems. Would recommend Reviewed on: 21st July 2023

Customer call centre never answers.

It takes me more than 1 hour every time I am trying to get in touch with the customer service team. Awful. Reviewed on: 17th July 2023

Do not use this company

They never answer their phones & the only way to contact them is via a chat box that takes you in circles to ensure to never speak to anyone Reviewed on: 14th July 2023

Tried using them, counting the days on hold

Used them, well tried using them for the first time today, 45 minutes on hold, how long should you wait,1 hour, 3 hours? Don't waste your money paying for this private health care, it's slower than the NHS. Shall be chasing my refund straight away!! Reviewed on: 14th July 2023

Worst service from any company

Let's set the scene. Your wife is dying in hospital so your looking to make a claim. Your exhausted and emotionally destroyed. You ring aviva to see what support and options are available. I have had to call them 3 times and each time it's well over an hour of listening to depressing hold music. You get so fed up you ask is there any other way I can contact you and your informed of the email support address. So I email all the evidence in, get an automatic response saying they will respond within 10 working days . That's right 2 weeks to respond to an email. This is the best bit, after 12 working days still no response so back to the hour and a half wait on the phones. The irony that your paying for private medical insurance and getting 3rd world customer support. I can ring and speak to my nhs doctors surgery in less than 30 mins and that's excessive. Reviewed on: 14th July 2023

very good physio service

I had back problems and the process for self referral was so smooth and the staff at every step were very helpful. The on-line portal is very clear to use too. Reviewed on: 14th July 2023

They don't pick the phone anymore

I have become seriously ill but Aviva does not pick the phone anymore. Reviewed on: 10th July 2023

Customer service and claims help abysmal

To my great regret, I changed over to AVIVA a couple of years ago. I recently had cause to make a claim and their service would be abysmal if there was any. It took 10 days to respond to a claim update despite sending multiple emails and filling in the update forms online on multiple occasions. You cannot get through on the phone, I only managed it once after holding for 1 hour and 40 minutes. They are now questioning the claim despite knowing about the condition for 3 months. I have had to cancel an important operation as a result of their delays. Reviewed on: 14th June 2023

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