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LV (Liverpool Victoria): Car insurance reviews

Name: Car insurance
Rating: 4.19 (319 reviews)

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3.99

Based on 319 reviews, last reviewed 23rd Aug 2025

100% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

68%

14%

Latest highest rating:

5

I have been insured by LV for many years. I have been insured by LV for many years and I have found them very helpful. I had to make a claim against another driver over 10 years ago and they d... Read more Reviewed on: 23rd August 2025

Latest lowest rating:

1

Dreadful claim experience with no ownership from LV Dreadful claim experience with no ownership from LV Reviewed on: 13th August 2025

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About this product

LV= are the chosen car insurer for over one million UK drivers.

LV= offer a range of cover options from third party only through to fully comprehensive. They also have policies for electric cars and multi-car cover.

LV= car insurance reviews help you find out what it’s like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

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LV (Liverpool Victoria) Car insurance reviews (319)

More than just an insurance company

Not only are LV a competitively priced car insurer, they have world class customer service. Every time I speak to my insurer, everyone wants to listen and be as helpful as they possibly can. This aside, what LV does for their members, local communities & general public is what makes them more than just an insurer. Fantastic company, fantastic products. Reviewed on: 18th September 2017

Great value and service

Great value and service - top class Reviewed on: 18th September 2017

Very nice experience

I had some questions about costs and trying to lower my payments. They were really helpful and surprisingly honest about how I could get the best results Reviewed on: 13th September 2017

Excellent insurer

Couldn't ask for a better insurance company for my car, if I've ever had a problem it's been dealt with straight away. Reviewed on: 12th September 2017

Excellent service

Excellent service good product good price Reviewed on: 12th September 2017

Competitive Friendly Ethical all of these and more

Just great no nonsense insurance that was highly competitive and I especially like their ethics and they give back to the community great company Reviewed on: 12th September 2017

Great customer service

The woman I spoke to - Gabriella - was so lovely and helpful Reviewed on: 11th September 2017

Unhelpful on the phone

LV provide a decent service until you need to update details over the phone, at which point they become surprisingly difficult to deal with. Reviewed on: 10th September 2017

the best and friendly

i used this company for my ex husbands car insurance, they were top class, not only did they come out at the cheapest also the most friendly and helpful on the phone. would always recommend. Reviewed on: 9th September 2017

L V

Very good customer service, always quick to answer calls. Great service Reviewed on: 23rd August 2017

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