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LV (Liverpool Victoria): Life Insurance reviews

3.25
Based on 49 reviews, last reviewed 20th Aug 2026
200% increase in 5 star reviews
in the past 90 days
100% decrease in 1 star reviews
in the past 90 days
See only 5 star reviews
65%
See only 4 star reviews
18%
See only 3 star reviews
6%
See only 2 star reviews
2%
See only 1 star reviews
8%

Latest highest rating:

4

Good price, just too many spam calls I've been with LV for a few years and I think the package I'm on is ideal, but I keep getting calls trying to offer better deals, but not finding anyt... Read more Reviewed on: 20th August 2026
SarahV's avatar
SarahV

Latest lowest rating:

2

Too automated Tough to get full access to the policy Reviewed on: 20th August 2026
Ess's avatar
Ess

About this product

Do you want to find out what life as a LV - Liverpool Victoria life insurance customer is like? Now you can! Read LV - Liverpool Victoria life insurance reviews at Smart Money People to find out what other policy holders have to say.

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LV (Liverpool Victoria) Life Insurance reviews (49)

Recommended

5
Trust them with my life literally! What more can I say?! Reviewed on: 8th September 2018

Low thrills

3
A good policy with a good company but low on the perks side of things. Reviewed on: 7th September 2018

Brilliant value

5
I have my car, home and life insurance with LV and the service is always on point. Prices are competitive but not always the lowest of the low. Reviewed on: 6th September 2018

Fab value and cover

5
Fab value and cover really can't ask for more than that Reviewed on: 3rd August 2018

very good value

4
very good company with excellent communication and deliver in excellence Reviewed on: 19th September 2017

Fandabbydozee LV

5
They are so helpful and polite,not pushy at all,I would recommend LV to everyone who is looking for insurance for anything. Reviewed on: 13th September 2017

Great policy that has good flexible options

5
Had a straightforward decreasing term policy to cover mortgage borrowing. When we increased the mortgage borrowing we needed to increase cover. Our policy had the flexibility in it to change this to a level term plan and also to extend the term. The process was completed very quickly and the premium was very competitive. Reviewed on: 23rd August 2017

Very professional company

5
This company knows how to treat their customers and are very good at customer service so easy to contact at any time Reviewed on: 23rd August 2017

Brilliant price

5
Great whole of life cove with guarenteed premiums and far cheaper than the likes of Sun Life for similar cover. Reviewed on: 3rd August 2017

Professional

4
Have made changes to the policy with no issues. I guess the real test would be if we needed to claim but touch wood not had o do that Reviewed on: 21st July 2017

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