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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Reliable insurance

5
Fair upfront insurance, have not let me down Reviewed on: 13th July 2019

Easy and Pleasant Service

5
Friendly and easy service with no stresses which is very important when you are already so worried about the health of your beloved family pet. I would definitely recommend. Reviewed on: 13th July 2019

premium costs

4
Hard to know wether to spend large amounts on premiums and perhaps never claim or spend more moderately and be covered for less expensive treatment One dog cost thousands over cover but the others have been comfortably covered. I am happy the decision we made was right for us, claims were easy and payments were made directly into our account Reviewed on: 13th July 2019

Great company

5
Dealt with claim very quickly and efficiently. Have recommended to friends Reviewed on: 13th July 2019

Ive been with this pet insurance for around 10 years and been very satisfied.

4
I have two dogs insured with Purley Pets. Only made one claim, they were very prompt and gave excellent service. I would certainly recommend them. Reviewed on: 13th July 2019

Good cover at affordable price

5
Researched many companies, found Purely Pets offered cover required at a very reasonable, affordable premium. Reviewed on: 13th July 2019

Great!

5
Smooth, stress free pet insurance at a great price, when my dog slipped his lead and ran under a car he was very lucky to only suffer a broken hip, the insurance covered his scans, surgery, physio and hydrotherapy with no problems. Very helpful and straight forward. Reviewed on: 13th July 2019

Good sevice

5
My dog had to have a operation on his eye and was payed out in a week Reviewed on: 13th July 2019

dog insurance

4
reasonable priced have used them on previous dog, clams pad out with out any fuss and on time. good customer service. Reviewed on: 13th July 2019

Great company

5
Assisted me through the loss of my pet, excellent service Reviewed on: 13th July 2019

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