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Purely Pets: Pet insurance reviews

4.70
Based on 2,029 reviews, last reviewed 24th Oct 2025
100% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Rebranded and didn't receive paper renewal notice. Rebranded and didn't receive paper renewal notice. Policy for £4000 with a £200 excess (all you could get for senior dogs) increased to £2400 that was... Read more Reviewed on: 24th October 2025
Claire Burns's avatar
Claire Burns

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2029)

Top pet insurance

5
Peace of mind, great cover and easy to claim and feel supported... Reviewed on: 14th September 2020

Purely pet insurance

5
I would definitely recommend purely pets to family and friends as they have been a great insurance company for my dog Marley who has had heart trouble. Excellent company. Reviewed on: 14th September 2020

First six months have been great

4
We got a rescue dog just before lockdown. Only just got our insurance, which was easy to do online and then our dog needed surgery on his foot. Purely Pets were able to get the claim sorted by phone and finished online, with little fuss or bother. Happy to be with them for the lifetime of our lovely pet. Reviewed on: 14th September 2020

Fast, efficient service who go the extra mile

5
We are really pleased with the service and helpfulness of the staff, we were recommended and glad we went with purely pets, keep up the good work Reviewed on: 14th September 2020

Cheap easy

3
Cheapest quote, quick to set up, get back to you quickly, easy to put claim through Reviewed on: 13th September 2020

Very good value for money

5
Good value for money company , good customer service Reviewed on: 13th September 2020

Most reliable

5
It's a most reliable and not "heavy to your pocket" pet insurance. Reviewed on: 13th September 2020

Easy company to deal with

5
My pooch fell ill and I didn’t have to do a thing Purely Pets and my vets liaised with each other. This left my to focus on my dog Reviewed on: 13th September 2020

Great insurers

5
I’ve been with Purely Pets for a few months now. The insurance was easy and straight forward to set up. No complex forms to fill out. Great thank you. Reviewed on: 13th September 2020

Great value for money

4
Purley pets provide great value for money. Reviewed on: 13th September 2020

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