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Purely Pets: Pet insurance reviews

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4.70
Based on 2,029 reviews, last reviewed 24th Oct 2025
100% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Rebranded and didn't receive paper renewal notice. Rebranded and didn't receive paper renewal notice. Policy for £4000 with a £200 excess (all you could get for senior dogs) increased to £2400 that was... Read more Reviewed on: 24th October 2025
Claire Burns's avatar
Claire Burns
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2029)

Peace of mind pet cover

5
Both our (crazy) Border Collies are insured with Purely Pets, it's reassuring to know that any unexpected vets bills are covered and cost is never an issue with their care. Thank you Reviewed on: 13th September 2020
Paul Ascroft-Marsh's avatar
Paul Ascroft-Marsh

Fantastic

5
After being with the same company since I got my dog I was delighted to find Purely Pets as I am paying less than half the price of my last company. I would 110% recommend Purely Pets for your precious one. Hassle free set up. Reviewed on: 13th September 2020
Gloria Lowdon's avatar
Gloria Lowdon

Good responses

4
Each time I’ve phoned re anything the staff have been helpful.i haven’t claimed for anything yet so cannot comment on that Reviewed on: 13th September 2020
Carol Hall's avatar
Carol Hall

Good value pet insurance

4
Good price for pet insurance for our 6 year old golden retriever, haven't had to make a claim yet so can't comment further on how good it actually is,so far so good. Reviewed on: 13th September 2020
Dave Y's avatar
Dave Y

Already recommended to a friend.

5
Because of a recent procedure my dog needed I neaded to speak to an advisor on several occasions and each time I was treated with the upmost respect during this hard time. Reviewed on: 13th September 2020
Pat Ashurst's avatar
Pat Ashurst

Very competitive

5
Easy purchase option for 2 dogs. Haven't had the need to use it yet so dont know what it's like from that side... Reviewed on: 13th September 2020
Martin Storer's avatar
Martin Storer

Great Value

4
As a company they offer great value service with great customer service. Their plans are brilliant with many benifits which with other providers you would normally have to pay extra for. The contact I have had with the company has always been positive and I would highly recommend them to anyone looking for a excellent pet plan. Reviewed on: 13th September 2020
Scott's avatar
Scott

Purely the best!

5
Great prices, excellent cover. Insurance is only for use in emergencies, which fortunately we haven't had to do but this company are really good. Reviewed on: 13th September 2020
John Kennedy's avatar
John Kennedy

Great price insurance

5
I swapped from bought by many which was supposed to be the best out there ,. Renewal price was a joke,I found Purley pet s by chance ,great surprise when you gave the best price ever . Well done keep up the good work and the prices reasonable ,because as pet owners that is what we all want along with your great cover and ease of claims Reviewed on: 13th September 2020
Richard 's avatar
Richard

Excellent Insurance Service

5
fantastic, friendly, informative, intelligent staff wHo immediately Put you at ease and make every so simplified. . It’s a pleasure to speak with them on sometimes not such great occasions, I am such a worrier but that is where their reassurance. And genuine care shines through. Than K you so much. Reviewed on: 13th September 2020
E Parry's avatar
E Parry

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