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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Good customer service

5
Really good customer service and overall pleased with how the claim was processed. Paperwork was sent through and the vet and the company dealt with the rest, as we lost our pet this was much appreciated as it was stress free. The online portal means you can claim and check the process of on-going claims. We have a new policy now with our new pet and would recommend to others. Reviewed on: 29th June 2020
Zoe's avatar
Zoe

Lucy dog

4
I’m happy with purely pets and hope I’ll won 1000£ Reviewed on: 29th June 2020
Lydie Cermakova Bilkova's avatar
Lydie Cermakova Bilkova

Great cover for a good price.

5
Changed from another insurer when my premium jumped up. Needed to phone and ask for paperwork, very helpful. Reviewed on: 29th June 2020
Lynn's avatar
Lynn

very efficient and reasonably priced.

5
I have made a couple of claims that have been very simple. Renewal is also very easy and hassle free.. Reviewed on: 29th June 2020
Margaret Brown's avatar
Margaret Brown

Perfect in every way

5
Never had any issues with this pet insurance company. Always quick with any queries. Very friendly staff and a pleasure to talk to. Great rates too! Would highly recommend Reviewed on: 29th June 2020
Melanie Dobson's avatar
Melanie Dobson

The best.

5
Great Company to deal with .Easy and efficient and the best overall offer received. Reviewed on: 29th June 2020
Douglas Hunt's avatar
Douglas Hunt

REST ASSURED

5
I have 2 dogs both have needed vet treatment.PURELY PET INSURANCE covered both claims efficiently.HIGHLY RECOMMENDED. Reviewed on: 29th June 2020
DAVID's avatar
DAVID

Great

5
helpful polite and quick to reply to my questions about payment ,no waiting for days. Great service Reviewed on: 29th June 2020
Laura's avatar
Laura

Excellent service

5
As a new pet owner using Purely Pets was an easy decision from what was available against othe providers Very efficient, stress free and competative. Would definatly reccomend Reviewed on: 29th June 2020
Mathew Daniels's avatar
Mathew Daniels

Best pet insurance

5
I have had a few pet insurance over the years but this is the best Great customer service Reviewed on: 29th June 2020
Kate's avatar
Kate

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