Write a review

Vitality: Health insurance reviews

Name: Health insurance
Rating: 1.45 (211 reviews)

View other Vitality products

1.41

Based on 211 reviews, last reviewed 5th Sep 2025

100% increase in 5 star reviews

in the past 90 days

100% decrease in 1 star reviews

in the past 90 days

10%

88%

Latest highest rating:

5

Lots of perks easy to understand great app Lots of perks easy to understand great app Reviewed on: 5th September 2025

Latest lowest rating:

1

Scam - avoid at all times! Scam - avoid at all times! You cannot get any treatment as it is gatekept to the insane degree so you'd give up phoning and signing forms including wi... Read more Reviewed on: 17th June 2025

Read all reviews See your review

About this product

Vitality private health insurance gives you access to private healthcare and helps you cover the cost.

Access specialist treatment including mental health support, cancer care and physiotherapy. With Vitality health insurance, you choose where you’re treated and you can use your plan alongside NHS care.

Vitality health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Vitality before, you can also leave a review and share your experience.

Vitality Health insurance reviews (211)

Review of the Vitality, Health insurance:

Good products

Excellent product and healthcare plan Reviewed on: 21st August 2022

Avoid at all cost

Very poor service. Just avoid at all cost. I regret leaving aviva Reviewed on: 2nd June 2022

Terrible company/ AVOID

Terrible company, regretting to switching to them in January, I was with Aviva and could not complain but switched to Vitality as they offered me better deal. Very bad decision I made. Problems to put a claim, imbeciles who does not nothing on the first phone line, managers who are only polite and still not doing anything. You can go in circles with them and still won’t put a claim through. Currently 2.5 months after a fall backwards and still no authorisation code to get treatment!!!! Even my referral is saying all information they bouncing back with the same emails asking for the same information regarding my fall. They are first to take you money but last one to provide you with a treatment. I am regretting the day i decided to switched to them. AVOID !!! Reviewed on: 28th May 2022

The Pits

This company seems to concentreate on its' wellbeing and rewards side of things more than its' health cover service. I regret switching to them two yearss ago and have just closed our accounts with them. Hard or impossible to open a claim via the website and one is faced with interminable delays when trying to phone to speak to a human. If you do eventually get through, you are passed from pillar to post (more delays!) and helpful advice is non-existant. Caring they are not! Reviewed on: 26th May 2022

Terrible - don't waste your money

I've literally just cancelled my direct debit today. I have been with vitality for a year. I needed to see a Vitality GP, fully booked.. Tried the face to face GP service at a £20 fee, appointments in central London only could figure out how to progress with this so phoned customer service for advice, 73 minute wait!. Called the GP advice line, not available. I mean really whats the point. I got an appointment with NHS GP. Don't go near, try other Health Insurance providers. The service is non existent with this lot! Reviewed on: 19th May 2022

Awful customer service

I’d rate 0 if I could. 1 star is too luxurious for them. The App always sends you to the website but the website doesn’t work properly. There are so many 404 page not found links. You wouldn’t find the info you want to find and end up having to call the customer service which you would have to wait for ages. My husband lost his job so we couldn’t afford to pay for the insurance anymore. I called in to cancel it. The woman on the line was so rude. I was told that the policy was cancelled and we wouldn’t get charged for the next bill. I still got money taken out. It’s been nearly a month, still no money refunded. Email customer service and no response….. Reviewed on: 2nd May 2022

Terrible customer service

Good healthcare - if you can get through to them. Just all round shitty customer service. Poor website, hard to get through - phone lines a mess. They deserve all the poor reviews on here Reviewed on: 29th April 2022

Terrible customer management and service

If you get this health insurance you are on your own. For example for a physio session you will be obliged to call them as their website is useless and will prevent you from getting a authorisation code at any cost. When you call them you will be bouncing around different departments and been asked the same details on an on with very little help. I suggest you spend some more money and get a proper insurance like Axa or similar Reviewed on: 13th April 2022

I have waited 9mths and my claim hasnt even been processed yet

I logged a call for a back injury back in August 2021, it is now April 2022, they still havnet processed the claim for approval! my status says still awaiting pre approval form from my GP who has sent it in 3 times. also I go to the gym 3-4 time a week, form 30min hiit classes plus 1hr of weights and hike 12km most weekends. I still have a bronze status and dont even qualify for a free coffee! i cannot get through to anyone, the call wait is 31 members in the queue, no response to 5 emails and the only time i did get through on the phone, the phone call cut out and nobody called back. this company needs investigation Reviewed on: 6th April 2022

long queues, clunky old website and app, poor customer service, unreliable phone lines

I would provide a rating of 0 if I could. This has to be the worst customer experience in my entire life. They are almost designed to make sure people do not ask for help. What an amazing business model for a medical insurance company! Reviewed on: 21st March 2022

Absolutely useless

MIght as well stick to your GP or A&E. Their process takes forever, no-one is available quickly to authorise any care. Avoid at all cost. I've been with them for 2 years and my attempt to claim has been an awful experience. Reviewed on: 16th March 2022

Do you have a different Vitality product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review

Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Alternative products

Health insurance
from BUPA 1.26 from 76 reviews
Health Insurance
from The Exeter 4.80 from 3 reviews
Health Insurance
from National Assurance 4.33 from 7 reviews

Want to see more from Vitality?

Life Insurance
from Vitality 3.53 from 28 reviews
Car Insurance
from Vitality 2.00 from 3 reviews

View all products

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account

News, guides and insight from our team

View resource hub