Smart Money People Logo

Aviva: Car insurance reviews

3.70
Based on 556 reviews, last reviewed 17th Apr 2026
400% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
50%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
1%
See only 1 star reviews
21%

Latest highest rating:

5

Very good insurance, although having to pay for extr... Very good insurance, although having to pay for extras wasn't great. The rest was a pleasure, including their carbon offseting scheme. Reviewed on: 17th April 2026
Valmed's avatar
Valmed

Latest lowest rating:

1

I had an accident a woman hit me in the parking lot... I had an accident a woman hit me in the parking lot in the side of the car I contacted Aviva and they didn't do anything about it and they don't do it... Read more Reviewed on: 20th February 2026
Damian M's avatar
Damian M

About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Car insurance reviews (556)

Review of the Aviva, Car insurance:

Would recommend

5
I had Aviva Car insurance for 1 year and cannot complain. Lovely staff on the phone, they offered me a discount for my insurance. Would recommend. Reviewed on: 5th September 2024

Worse insurance company ever.

1
Notified them a potential issue with my car and it is now marked with claim. put my insurance up for hundreds, I told them i dont need their help any more and they confirmed it would only be a notification, but! it has left a mark! Never claimed any money from them. what a joke of a company Reviewed on: 28th April 2022

Over 3 months & just ignored

1
My vehicle, being driven under 3rd Party cover, was stationary at ATS in December 2021 when an Aviva customer drove into it, causing it to be a likely financial write-off. The driver accepted total responsibility and Aviva said they would deal direct with me. Multiple E-Mails have been sent and never one response received from them. My pride and joy car has been on my driveway now for over three months. Aviva clearly does not care about people and their upset, just money. I would never have a policy with this company, will do my best to ensure family and friends avoid too and have no choice now but to find out how to take legal proceedings against them, all because they don't have the basic courtesy to communicate. Shame on you Aviva, you are a disgrace to your sector. Reviewed on: 8th April 2022

Professional & Quality Insurer

5
I've been with Aviva for just one year and all my contact with them has been professional and prompt. I would recommend. Reviewed on: 3rd April 2022

DONT USE THIER RECOMMENDED REPAIRERS

1
Seven weekas ago I had an accident on the motoway that very windy day - blown into the barrier. I should have used BMW but Aviva said it was £250 extra excess. They could move the car to a repair company near to me and provide a loan car. They did move it and seven weeks later I dont have any idea of when the car will be repaired nor do I have a loan car. The garage (IRG Bristol) fianlly says they have produced an estimate and are wating for Aviva to approve, Aviva says thay havent had it!!!! Tha garage says they dont have any loan cars and Aviva says they should hire one!! Impossible to get answers? Do I go to the Finacial Ombudsman or hire a solicitor but I dont think it likely to make a difference. So DONT use thier approved repair companies, I should have used BMW who sent a hire car (it's part of the waranty within a few hours - brillaint service but it went rapidly downhill with Aviva Reviewed on: 3rd April 2022

NO CUSTOMER SERVICE

1
I NEEDED TO ASK SOME INSURANCE QUESTIONS ABOUT TEMPORARY COVER AND CHANGING VEHICLE AND WHAT THESE WOULD COST. I TRIED SEVERAL DIFFERENT AVIVA NUMBERS WHICH ALL LED DOWN A SEEMINGLY ENDLESS STREAM OF OPTIONS WHICH ALL ENDED UP NOWHERE NO MATTER WHICH ONES YOU CHOOSE. THE ONLY WAY I GOT THROUGH TO AN ACTUAL PERSON WAS TO PRETEND I NEEDED TO MAKE A CLAIM AND THAT SNOTTY WOMAN PUT ME THROUGH TO CUSTOMER SERVICES WHICH LED ME STRAIGHT DOWN THE SAME OPTIONS TO NOWHERE. I'M NOT ABLE TO PURCHASE THE CAR I'M INTERESTED IN BECAUSE I CAN'T GET ANY INFORMATION FROM AVIVA, IT'S SO INFURIATING, WHY CAN'T THEY JUST ANSWER THE PHONE TO CUSTOMERS, IT WOULD BE SO SIMPLE, JUST CALL, ASK YOUR QUESTION AND DONE. I WILL BE LOOKING FOR NEW COVER WHEN MINE EXPIRES. Reviewed on: 29th March 2022

DO NOT GO THERE PEOPLE

1
AFTER JUST ONE YEAR THEY RAISED MY PREMIUM WITHOUT ANY CLAIMS BY €100!!LADY ON THE PHONE ADVICED ME TO GO TO OTHER COMPANY Reviewed on: 9th March 2022

renewal notification

2
found Aviva great on price but when it came to renewal i had no notice prior to my renewal date , i assumed they did not want my business so acquired a new insurance from a different company , then got a message from Aviva thanking me for renewing with them ?????????????????? it then cost me £28 to stop the renewal ...utterly flabberghasted ... be very careful dealing with this company Reviewed on: 24th February 2022

Avoid they won't repair your car pr provide a hire vehicle

1
They failed to provide me with a repair garage and a hire car following a non fault claim. The third party insurer admitted liability within an hour of the accident. I called their call center many times was on hold each time for over an hour, I get the same response from the customer service,you will be called to book a garage within an hour. I never got called. I was never provided with a hire car. I also escalated the issue, nothing changed. I had to go to the third party insurer who repaired my car and provided me with a hire car. I feel aviva has stolen my money. They say in their policy they provide a hire car within one working day, not true. I raised a complaint, aviva says on their website they respond within 8 weeks. They didn't. Reviewed on: 5th February 2022

Avoid

1
Their online car insurance is a nightmare, been unaccessible since the start, there's no helpline and all they keep replying is log into your account to make ammendments, but if you can't log in it's impossible to do anything. 11 months on and still not sorted, renewing elsewhere. Reviewed on: 2nd February 2022

Avoid like the plague!

1
Terrible customer service. Revoked my No Claim Bonuses even though the 3rd party has amitted liability and their insurance has paid Aviva and me. Getting through to customer services to get my NCB back is near enough impossible. Would never use Aviva again. Reviewed on: 26th January 2022

Do you have a different Aviva product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review
Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Want to see more from Aviva?

  • Lifetime Mortgage

    from Aviva 5.00 from 3 reviews
    Aviva
  • Landlord Insurance

    from Aviva 4.60 from 3 reviews
    Aviva
  • Pet Insurance

    from Aviva 3.87 from 12 reviews
    Aviva
    View all products