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Aviva: Car insurance reviews

Name: Car insurance
Rating: 4.08 (607 reviews)

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4.08

Based on 607 reviews, last reviewed 5th Sep 2026

1100% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

52%

23%

20%

Latest highest rating:

5

Simple and helpful I found the purchase process really simple and the team answered some of my questions. Super helpful and polite. The best all other companies on value... Read more Reviewed on: 5th September 2026

Latest lowest rating:

1

Not cheap and wriggle like an ell to aviod payout Not cheap and wriggle like an ell to aviod payout Reviewed on: 3rd September 2026

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Car insurance reviews (607)

Review of the Aviva, Car insurance:

Would recommend

I had Aviva Car insurance for 1 year and cannot complain. Lovely staff on the phone, they offered me a discount for my insurance. Would recommend. Reviewed on: 5th September 2024

Terrible Customer Service

After having motor Insurance for the past 13months I wanted to change my car for a new one. Identical car apart from being a Manufacturer Special Edition which is recognised on all Insurance companies as its been out nearly a year now. Tried doing it online (No) tried Chat Bot (NO) Tried Live Chat (NO) live chat then gave me a telephone number. After a ten minute wait Computer says no cannot underwrite that one. Car is a Lexus LBX (Nothing Special). Have found this company OK on price but when you actually want to talk to someone it's nigh on impossible. I wonder what would happen if you had a claim. Then took me 2 hours to arrange elsewhere. Not even an apology all I got was we won't charge you for cancelling . Reviewed on: 5th May 2026

Very good insurance, although having to pay for extr...

Very good insurance, although having to pay for extras wasn't great. The rest was a pleasure, including their carbon offseting scheme. Reviewed on: 17th April 2026

Good service Aviva car insurance

Good service and easy to understand the terms and conditions Reviewed on: 16th April 2026

Very very helpful, helped me step by step and they d...

Very very helpful, helped me step by step and they did not disappoint. The advisor was very helpul pateinxet. I would definitely recommend Reviewed on: 16th April 2026

I had an accident a woman hit me in the parking lot...

I had an accident a woman hit me in the parking lot in the side of the car I contacted Aviva and they didn't do anything about it and they don't do it all the repair was done with my insurance it's some jokes I will never insure the car there again Reviewed on: 20th February 2026

Is is impossible to cancel renewal policy date.

Is is impossible to cancel renewal policy date. Reviewed on: 9th February 2026

Aviva for Value

Aviva were the cheapest quote for renewing my car insurance by far Reviewed on: 22nd January 2026

auto renewed me into a policy I didn't want

auto renewed me into a policy I didn't want and charged me £28 to cancel it 2 days after the start date. Please can you arrange a refund of the charge, as I did not want this policy, and cancelled soon after it started. Reviewed on: 1st December 2025

Not good!

I went with Aviva for my insurance after getting a new car. I filled in all the extras etc and clicked protect no claims, however this did not add on. I tried several times to try and rectify this. I tried the online chat, calling up etc and I got rude replies. The online chat got me nowhere the first time, so had to ring up. After finally getting through, I told the lady the problem and after 2 minutes she ended the call after saying “I can’t do it”. I then tried one last time on the online chat before they closed and got the same rude replies, even though this was not my fault. I explained I’d have to cancel my policy, and it took them a while to say no again, and then say when do you want to cancel. Such a small thing but not something you expect when you’re paying a lot of money for insurance. Reviewed on: 20th October 2025

Great value.

Great value. Much cheaper than other insurance. Reviewed on: 7th October 2025

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