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Aviva: Health insurance reviews

2.67
Based on 211 reviews, last reviewed 23rd Sep 2026
100% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
20%
See only 4 star reviews
6%
See only 3 star reviews
1%
See only 2 star reviews
2%
See only 1 star reviews
70%

Latest highest rating:

5

Great competitive prices, great customer service, ea... Great competitive prices, great customer service, easy to deal with Reviewed on: 2nd September 2026
Ejc's avatar
Ejc

Latest lowest rating:

1

Dreadful, dishonest thieves Terrible experiences throughout the last year of cover. Incorrect advice given that delayed treatment, claims refused (but eventually paid - you have ... Read more Reviewed on: 23rd September 2026
Simon Ainsworth's avatar
Simon Ainsworth

About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Health insurance reviews (211)

Review of the Aviva, Health insurance:

Shocking!

1
I have just had to cancel my AVIVA private health. It is the worst experience ever. When it came to a claim I had to wait up to 2+ hours on the phone, then they would not process the claim, I had to go through NHS (but continued to pay circa £299 a month but yet use the NHS! I appealed then they realised that I was in the right. They apologised and promised a £30 refund which I do not even know when I will receive this. I normally have BUPA or AXA PPP (which are much better). I will never take out an AVIVA policy again! steer clear of them! Reviewed on: 2nd December 2023

terrible service

1
45 minutes - i'm still on hold now. i wasted 25 minutes on hold last Friday. need to make a claim on my policy. the chat bot service is useless, doesnt help at all. I will be cancelling all of my policies with Aviva Reviewed on: 24th July 2023

Impossible to get in touch about claim

1
Urgent claim has no response 5 days on. Getting in touch by phone - about to give up after 30 mins of music. Chat option does not work. Extremely poor. Reviewed on: 22nd July 2023

Good company

5
Needed to get this in order to secure a mortgage for my new property. The lady on the phone talked me through options very well, documentation sent. No problems. Would recommend Reviewed on: 21st July 2023

Customer call centre never answers.

1
It takes me more than 1 hour every time I am trying to get in touch with the customer service team. Awful. Reviewed on: 17th July 2023

Do not use this company

1
They never answer their phones & the only way to contact them is via a chat box that takes you in circles to ensure to never speak to anyone Reviewed on: 14th July 2023

Tried using them, counting the days on hold

1
Used them, well tried using them for the first time today, 45 minutes on hold, how long should you wait,1 hour, 3 hours? Don't waste your money paying for this private health care, it's slower than the NHS. Shall be chasing my refund straight away!! Reviewed on: 14th July 2023

Worst service from any company

1
Let's set the scene. Your wife is dying in hospital so your looking to make a claim. Your exhausted and emotionally destroyed. You ring aviva to see what support and options are available. I have had to call them 3 times and each time it's well over an hour of listening to depressing hold music. You get so fed up you ask is there any other way I can contact you and your informed of the email support address. So I email all the evidence in, get an automatic response saying they will respond within 10 working days . That's right 2 weeks to respond to an email. This is the best bit, after 12 working days still no response so back to the hour and a half wait on the phones. The irony that your paying for private medical insurance and getting 3rd world customer support. I can ring and speak to my nhs doctors surgery in less than 30 mins and that's excessive. Reviewed on: 14th July 2023

very good physio service

5
I had back problems and the process for self referral was so smooth and the staff at every step were very helpful. The on-line portal is very clear to use too. Reviewed on: 14th July 2023

They don't pick the phone anymore

1
I have become seriously ill but Aviva does not pick the phone anymore. Reviewed on: 10th July 2023

Customer service and claims help abysmal

1
To my great regret, I changed over to AVIVA a couple of years ago. I recently had cause to make a claim and their service would be abysmal if there was any. It took 10 days to respond to a claim update despite sending multiple emails and filling in the update forms online on multiple occasions. You cannot get through on the phone, I only managed it once after holding for 1 hour and 40 minutes. They are now questioning the claim despite knowing about the condition for 3 months. I have had to cancel an important operation as a result of their delays. Reviewed on: 14th June 2023

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